The Rise of LinkedIn Lurkers: Why Viewing People's Profiles Without Engagement Can Be Detrimental To Success ??
Martin Murtagh, M.Sc.
The Growth Network Founder | We Help SMEs Do Business Better With An Ecosystem That Provides Community, Collaboration, Innovation, And Support—The Keys To Success | BITA Dublin Board Member | Let's Talk! ???
LinkedIn, the world's largest professional networking platform, has become a popular tool for individuals and businesses.?
However, with its growing popularity comes the rise of LinkedIn lurkers.?
Lurkers are individuals who regularly view other people's profiles without engaging with them in any way.?
While this behaviour may seem harmless, it can be detrimental in several ways.
First and foremost, viewing someone's profile without engaging with them can be seen as disrespectful.?
It conveys that you are only interested in gathering information about them rather than building a relationship. This can lead to a negative perception of you and damage your personal brand.
Additionally, viewing someone's profile without engaging can lead to misunderstandings and false assumptions.?
For example, if you frequently view someone's profile but have yet to reach out to them, they may assume you are not interested in connecting or working with them.?
Here are some issues to consider:
Missed networking opportunities?
You may miss networking opportunities by not engaging with others.?
LinkedIn is great for facilitating professional connections, and not taking advantage of these opportunities may limit the potential for partnerships and business development.?
Engagement matters
To make the most of LinkedIn, engaging with others on the platform is important.?
Engaging with others is vital whether you are looking to build relationships, advance your career, or find job opportunities.
Furthermore, regularly viewing someone's profile without engaging makes you miss out on the chance to build genuine relationships, potentially harming your professional reputation.
Should you block lurkers on LinkedIn?
Whether or not you block lurkers on LinkedIn is a personal decision, depending on individual preferences and the specific situation.?
Here are a few things to consider:
Privacy concerns
If someone regularly views your profile without engaging, and it raises your privacy concerns, blocking them may be a good option.
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Inaccurate assumptions
If someone makes accurate assumptions about you based on their viewing of your profile without engagement, blocking them may mitigate that risk.
Brand protection
If someone's behaviour negatively affects your personal brand, blocking them may help protect your reputation on the platform.
So what can you do instead?
By blocking lurkers, you may encourage others to engage with you more meaningfully rather than simply viewing your profile.
However, there may be better solutions than blocking someone on LinkedIn.?
Sometimes, reaching out to the person and resolving any misunderstandings or concerns is more productive.?
Also, blocking someone on LinkedIn may limit your networking and potential opportunities to do future business because they didn't get back to you on time.
Instead, you can just take the time to connect with others, build relationships, and make the most of the platform.?
You can do that to boost your personal brand, advance collaborative opportunities, and make the most of your LinkedIn experience.
Interested in elevating your personal brand and turning contacts into contracts through effective LinkedIn use?
In light of the potential drawbacks of being a LinkedIn lurker, it's more important than ever to make the most of the platform and use it effectively to elevate your personal brand and turn contacts into contracts.?
If you want to maximise your LinkedIn presence and make the most of the platform's opportunities, I would love to work with you.
As a professional with expertise in using LinkedIn to build personal brands and generate business, I can help you:
? Optimise your profile to attract the right contacts and clients.
? Build a strong network of professional connections.
? Engage with others in a meaningful way that enhances your personal brand.
? Turn your LinkedIn contacts into real-life business opportunities.
? Take advantage of the opportunities that LinkedIn provides.?
If you want to learn more about my services and how I can help you succeed on LinkedIn, please contact me at [email protected]?or call me on 07399603555
I look forward to hearing from you!
I elevate the financial well-being of Creatives and Gig-workers so they can have peace of mind and abundance| Finance Educator | Graphic Designer | Financial Designer | Father & Teacher
10 个月Marty, saw this article. Great info. Funny this was the second time today that I heard of the term "Lurker" in reference to linkedIn. Since the Lurker won't step forward to engage with you. Is there a way to find out who they are (via Sale Nav for example) and take the engagement to them?
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1 年Great article. I never see the point in people lurking when they can reach out and have meaningful conversations...????
Trainer | Online Safety | Safeguarding | Cybersecurity | Engaging Public Speaker
1 年Martin Murtagh MSc, MCIM SOS I’m getting ‘Lurkers’ in the Further Education space ??