The right headshot to tell the right story
Stacy Mayo-Martinez
Helping business owners find clarity on what makes your audience tick & where to interact with them to solve their problems with your solution | Audience Investigator | $99 real-time ideal customer gut check
Headshots are not just for actors and entertainers. As a professional having a quality headshot are often the first look for potential employers or potential clients. There are multiple types of headshots, and you can pick the best style to fit your brand. Think of your headshot as an extension of your personality.
White background- The headshot on a white background is versatile and evergreen. I highly recommend companies or organizations looking to capture headshots for employees or leaders use the white background look. It allows you to update your listings and still have a consistent look and feel. Additionally, with this style, it's helpful if you have a remote team or leader group, you can more easily hire a local photographer to match the look. You can't go wrong with this setup, plus you can pick your clothing, hair and makeup to customize the simple look to align with your brand.
Environmental: This is taking the shot in a setting that fits the look and feel you want to portray. If you are a landscaper, you might want to have plants or identifiable natural elements in the background; if you are a dietician that shares recipes, you might want to have them taken in the kitchen. Or, maybe it's just taken in one of your favorite places.
Artistic- Let your imagination run wild. If you want to show your unique personality, maybe a more creative look, color, background choice is a better fit. This style could also include more custom makeup or hair to amp up your brand.
Yes, there are other headshot styles, but this will get you thinking. You can make your headshot professional yet still aligned with your brand. What brand do you want to portray?