March 2024

SaaS Therapy Podcast Launch

Software vendors and their clients all want the same thing.

Results, usage, value…

You’d think that with two parties working for the same results, success would be easy. And yet – customer churn is a constant threat that every SaaS org has to reckon with.

Why?

We’re digging deep into this question every week on our podcast, SaaS Therapy.

Where to listen: Apple Podcasts, Spotify, YouTube

"More than half (55%) of top technology officers across sectors of the economy say they plan to purchase enterprise-level gen AI software, such as?Microsoft?Copilot,?in the next six months.” (CNBC?Technology Executive Council Survey, December 2023 )

The 3 takeaways:

1. Companies are getting into AI tools like Microsoft Copilot to work smarter, innovate faster, and get ahead by using AI for data analysis, automating tasks, and making better decisions.
2. More people wanting AI software means big growth for tech companies, leading to better AI and more money put into AI research.
3. Using AI tools widely will change how we work, requiring new skills and job changes to fit AI into our daily tasks, affecting jobs and career paths.

Our resources for Copilot readiness:

[Video] Overview of Copilot for Microsoft 365

[Article] AI at work: how to securely launch AI tools to your end users

[Infographic] 11 Copilot use cases for your organization

[List] 5 lesser-known ways you’re unprepared for M365 Copilot

[Report] Copilot for M365 Market Readiness Report

[Guide] Flight school for M365 Copilot (6 ways to prepare)

March 14th | 11am MT

BrainStorm and ClientSuccess.com are teaming up for a webinar:

Voice of Customer: What SaaS clients say they want from their CSMs in 2024

You’re one in a million – but really you’re just one in a million. Enterprises today license an average of 187 software applications. That’s 187 CSMs, 187 product academies, and 187 usage reports. In this webinar, BrainStorm and ClientSuccess.com are sharing real insights from real software clients about what they need from their CSMs to succeed with a product.

>>> Register

March 20 – 21st

Chief Customer Officer Summit (March 20)

Customer Success Collective | New York (March 20-21)

New York City – Booth #7

>>> Request a pass

March 25 – 27th

We’re honored to be a finalist for a Trailblazer Award from the Corporate Learning Network and look forward to attending their Corporate Learning Week event and awards ceremony March 25-27 in Las Vegas.

April 17th

For those in Utah, save the date – April 17, 2024 – for our inaugural Customer Success leadership meet-up. We’ll be getting together for lunch and a live podcast recording with Greg Daines at a venue in Lehi.

>>> RSVP

The SaaS & CS Corner - March Resources

• “Is CS thriving or dying?” with Maranda Dziekonski (Top 50 CCO)
• Voice of a SaaS client: What your clients actually?need from you to get an ROI
• How to build the new QBR

The IT Corner - March Resources

• 7 Ways IT Drives Business Revenue (that you didn’t know about)
• How to save 2M a year on unused software
• Getting your users to fully adopt Microsoft Teams

The HR Corner - March Resources

• HR: The new tech catalyst shaping the future of work
• How to bridge the gap between HR and IT for a superior digital employee experience
• What is workflow learning?

See you next month!

www.brainstorminc.com