Richard Branson Up For Another Great Deal

British billionaire , Richard Branson is out to do another lucrative deal. He is reaching out to potential buyers about a sale of part or all of the company of Virgin America. His American based airline, which flies to destinations throughout the U.S. and Mexico, is working with a financial adviser after receiving takeover interest, the people said, asking not to be identified as the matter is private. 

Virgin America sold stock in a $353 million initial public offering less than 18 months ago, pricing its shares at $23 apiece, data compiled by Bloomberg show. Shares rose 13 percent at 12:12 p.m. in New York to $34.39, valuing the company at about $1.5 billion. Virgin America last month reported 2015 adjusted net income of $201.5 million, the most in the company’s history. The airline is growing and received five new Airbus A320 aircraft last year, with plans for five more this year, after slowing growth in 2012 to focus on long-term survival. It expects to grow capacity by 10 percent a year in 2017 and 2018.

Ten years ago Branson realised that America lacked  a decent airline, he decided to launch Virgin America. Not many people know that after a few years of successfully building his first airline, Virgin Atlantic, Branson eventually sold 49% to Delta Airlines. Branson's business philosophy is very much to expand his brand far and wide and he does this by leveraging with strategic partners, like Delta Airlines.

In 2000 Richard Branson set-up a Low Cost Carrier in Austrlia called Virgin Blue.Virgin Group's holding in Virgin Australia has since been reduced, initially via a sale of a half interest to Australian logistics conglomerate Patrick Corporation, and later by an IPO. In early 2005 Patrick successfully acquired 62% of the company, giving it control. Virgin Group retained a 25% share. In May 2006 Toll Holdings acquired Patrick and became the majority owner of Virgin Blue. In July 2008 Toll sold its majority holding via a special dividend and now holds 1.7% of the company. As at June 2013 Air New Zealand owned 23% of the company.

Companies love to invest in the Virgin brand because it has an image of success and has an incredible commitment to delivering exceptional customer service and product right across the board.

Fabrizio Poli is Managing Partner of Aircraft Trading Company Tyrus Wings. He is also an accomplished Airline Transport Pilot having flown both private Jets and for the airlines. Fabrizio is also a bestselling author and inspirational speaker & has been featured in the #Bloomberg, Chicago Tribune, Daily Telegraph, Billionaire.com, Wealth X, Financial Times, El Financiero and many other Media offering insight on the aviation world. Fabrizio is also aviation special correspondent for luxury magazine, Most Fabullous Magazine. Fabrizio is also considered one of the world's top 30 experts in using Linkedin for business. You can tune in weekly to Fabrizio's business Podcast Living Outside the Cube available both in video & audio. You can also follow Fabrizio's aviation videos on Tyrus Wings TV.
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