Rhodes Branding + KASA Launch New Strategic Partnership

We are excited to announce a new annual partnership with the KY Assn School Administrators , designed to serve its members with leadership development in school branding, marketing, and engagement strategies.

As the unified professional association in Kentucky representing all public education leaders, KASA’s three-pronged approach to continuously improve education includes the “professional development of strong leaders.”

Through this new partnership with Rhodes Branding, KASA will leverage our agency’s expertise in key areas like competitive K-12 brand-building, engagement strategy, and enrollment and recruitment marketing, to enhance its 2024 professional development catalog for member superintendents, district administrators, principals, and board members.

“At Rhodes Branding, we are dedicated to building more than just strong brands; we’re committed to nurturing the future of education,” said Austin Rhodes , our agency’s president and co-founder.

“We’re excited to have Rhodes Branding bring new ideas and proven branding and marketing strategies to the K-12 professionals in Kentucky through our upcoming conferences, virtual professional development sessions, and workshops,” said Executive Director Rhonda Caldwell, EdD .

Additionally, the agency will support KASA in enhancing and amplifying the organization’s brand through regular consulting, and design strategies to improve engagement among Kentucky’s educational leaders.

About KASA

The Kentucky Association of School Administrators (KASA) is the unified professional association representing all education leaders with a mission to continuously improve education through Professional Development of Strong Leaders, Advocacy for the Welfare of Learners and Leaders, and Effective Participation in Shaping Education Policy. With more than 3,200 members from every school district in Kentucky, representing every role and level of school and district leadership, KASA's advocacy efforts reflect a deep and broad understanding of educational practices and policy in the P-12 context.

Educational associations interested in crafting custom strategic partnerships with Rhodes Branding supporting member professional development and organizational branding and marketing can contact us here, or reach out to Molly McGowan Gorsuch, APR to learn more.