Person-Level-Website Visitor Identity: Set up your Lead Generation Partners & Employees For Success
For Revenue Leaders

Person-Level-Website Visitor Identity: Set up your Lead Generation Partners & Employees For Success

Founders and sales leaders have observed a decline in Sales Development Representative (SDR) performance since its inception during?Salesforce's?Predictable Revenue era.?Traditional methods?struggle?to keep up with the evolving digital landscape, making it harder to connect with high-intent prospects.?With increasing customer acquisition costs, leaders need to improve efficiency without sacrificing sales performance.

The effectiveness of SDRs has diminished due to market saturation and sophisticated buyers.?Cold outreach and generic messaging?no longer?yield?the same?results, leading to lower engagement and conversion rates.

Leaders can drive revenue through various strategies:

  1. Content Marketing ??
  2. Webinars and Virtual Events ??
  3. Email Marketing : Social Media Marketing ??
  4. SEO (Search Engine Optimization) ??
  5. Pay-Per-Click (PPC) Advertising ??
  6. Account-based marketing (ABM) ??
  7. Partners and Referral Programs ??
  8. Interactive Content ??
  9. Outbound Sales and Marketing ??
  10. Influencer Marketing ??
  11. Retargeting Campaigns ??
  12. Sales Enablement ??
  13. Marketplaces and Directories ??

Combining these strategies?can help RevOps leaders generate leads and potentially secure meetings.


Introducing Person-Level Website Visitor Identity

This approach offers a game-changing advantage. By identifying and tracking individual website visitors, businesses can link online behaviors to specific personal profiles. This granular data provides deep insights into visitor intent, enabling highly personalized and timely outreach.

How It Works

Using advanced tracking technologies, such as cookies and device IDs, combined with data from a vast publisher network, businesses can uncover who is visiting their site and what they are interested in. This method surpasses traditional IP lookup, offering a more precise and actionable understanding of visitor behavior.

RB2B allows you to identify your anonymous website visitors and then push their LinkedIn profiles to Slack in real-time—just drop a FREE pixel on your website. It's the ONLY legitimate way to get a person-level identity.

All other vendors stop at the account (or company) level.

Benefits

  1. Target the right prospects with messages tailored to their specific interests and behaviors.
  2. Personalized outreach increases the likelihood of engagement and response.
  3. Focus on high-intent visitors at the bottom of the funnel to accelerate the sales process.
  4. Prioritize efforts on the most promising leads, improving overall efficiency and effectiveness.

As customer acquisition costs rise, leaders must boost efficiency in sales departments. While cutting expenses can lead to lower pipeline and revenue targets, adopting Person-Level Website Visitor Identity can help without compromising sales performance, considering that all 13 Demand Generation methods mentioned above typically result in website visits!

Can you imagine a world where your sales team could interact and engage only website visitors?


JOIN US LIVE

We hosted Adam Robinson , CEO of RB2B , live on LinkedIn!


Sales Software Platforms Focused On Website Visitor & First-Party Intent Data

warmly.ai

Warmly helps by de-anonymizing website visitors, revealing their intent, and automating personalized outreach through email, LinkedIn, and chat to boost conversion rates.

servicebell.com

ServiceBell identifies website visitor intent, allowing leaders to engage high-intent prospects in real-time and boosting conversion rates. Sellers can proactively visit website visitors with their Chatbot, which can automatically sync with your HubSpot or Salesforce account, bringing in first-party intent data for your sales team to take action on.

rb2b.com

RB2B : Identifies your anonymous website visitors and pushes their Linkedin profiles to Slack in real time.


Looking For A Sales Agency With Person-Level-Website Offering (Done For You Service)?

LevelUp Leads

Solution Type: Managed Teams

Performance Gap: # Sales Meetings

Price: $8,000 per month—Including Full-Time SDRs, Dedicated Manager, Person-Level Website Visitor Identification, & Parallel Dialer

Claim $1,000 USD Off - For First-Time Buyers


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Previous RevOps RoundUp

RevOps Roundup - Week 18 - 2024

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