Revolutionizing Leasing: Asia Asset Finance PLC Introduces Fast, Digital Solutions with a Personal Touch

In a significant development for the Sri Lankan financial services sector, Asia Asset Finance PLC, a subsidiary of the global behemoth Muthoot Finance, is setting a new standard in the leasing industry with the introduction of its cutting-edge digital leasing services. This move not only underscores Asia Asset Finance's commitment to innovation but also enhances its already robust portfolio of financial solutions, backed by an impressive network of 85 branches across the country.

As the only non-banking financial institution (NBFI) in Sri Lanka to boast an A+ rating from Fitch, Asia Asset Finance PLC stands out for its reliability and financial stability. The company's latest offering, the introduction of leasing facilities caters to a wide range of customers, including both salaried individuals and the business community, offering leasing options for cars, vans, SUVs, three-wheelers, motorbikes, and commercial vehicles.

What sets Asia Asset Finance apart is its revolutionary approach to the leasing process. Gone are the days of lengthy approvals and cumbersome paperwork. Thanks to their fully digitalized process, approvals for leases can now be secured in just 30 minutes, a game-changer in the market that prioritizes efficiency and customer convenience.

The company's competitive edge is further sharpened by its unmatched leasing rates and a flexible policy that does not always require guarantors, subject to terms and conditions. This approach not only simplifies the leasing process but also makes it more accessible to a broader audience, ensuring that more Sri Lankans can benefit from their services without the traditional barriers.

Adding to the customer experience is the innovative LuckEwallet app, a digital solution that allows customers to manage their 'Leases with Ease'. Through the app, users can pay their monthly rentals, check balances, and access detailed information related to their leases. This level of transparency and convenience is designed to provide customers with control over their financial commitments, contributing to a more transparent, speedy, and convenient leasing experience.

Asia Asset Finance PLC's strategic move to digitalize the leasing process reflects a larger trend towards digital transformation in the financial sector, aimed at enhancing customer experience and operational efficiency. With its strong backing by Muthoot Finance and a network that spans the entire country, Asia Asset Finance is well positioned to lead the charge in transforming how leasing is done in Sri Lanka.

As this innovative service rolls out, it promises not only to meet the immediate financial needs of its customers but also to foster longer-term financial empowerment for individuals and businesses alike. By aligning cutting-edge technology with customer-centric services, Asia Asset Finance continues to build on its legacy as a leader in the financial industry, driving forward a new era of convenience and accessibility in financial services.