Revolutionizing Biotechnology: The Power Of Immersive Digital Experiences
Welcome to the first newsletter of 2024! We’re just a fortnight into this year and so much has already happened! With ‘Oppenheimer’ sweeping 5 dazzling awards at the Golden Globes, the critics have put an end to the Barbie vs Oppenheimer debate of 2023. Meanwhile, Apple has already lost its title of being the ‘most valuable company’ to none other than its long-time rival Microsoft. But in other news, Apple has been on a roll since the astonishing tale of an iPhone surviving a 16,000ft fall from an Alaskan Airlines flight took social media by storm!?
While it seems to be a time of highs and lows in everything from media to business, interactive and immersive technologies are showing no sign of slowing down in 2024, according to technology experts! Let’s take a quick look at what’s been up in that arena.?
The tellers gazette???
Something that has got our digital-experience-loving and customer-centric hearts racing is BMW’s recent showcase of an Augmented Reality Ride Concept at CES 2024!??
A symphony of technological marvels that redefine the driving experience. Colored arrows directing the drivers across the streets, virtual caution cones notifying the users of hazards, and a waterfall of virtual dice and poker chips to collect when stuck in traffic, BMW has leveraged AR and transformed the banal into an interactive spectacle!??
Bits & Bytes???
Picture this: A biotechnology conglomerate, armed with an innovative product that unveils the mysteries of gene expression, stands at the crossroads of a perplexing challenge. The task at hand? Unleash the power of spatial profiling technology in a way that not only educates but exhilarates its audience.??
How does the company translate its intricate technology into an interactive journey for its customers? How does the company take its product to all customers while keeping the costs low and the risk of damage lower??
Hint: it has something to do with interactive and immersive digital experiences!??
Read more here about how this biotechnology leader tackled these problems by using the perfect mix of science and immersive digital technologies! ?
A glimpse of what we are up to???
领英推荐
The very first episode of the Ethosh Podcast has been released on YouTube and Spotify! ?
In the debut episode, Dr. Pushkar Khair , unveils the intricacies of crafting narratives for the healthcare and life sciences domains. What makes a healthcare story different? How do these tales cater to the unique requirements of these industries? And how has technology gained an indispensable role in storytelling for these sectors? ?
Up next?
Ethosh Podcast?
In the upcoming episode of the Ethosh Podcast, get ready for a captivating and inspiring journey with the brilliant Rahul Deshpande. As one of the masterminds behind the Ethosh saga, Rahul's story will leave you in awe. ?
From conquering the art of sales to taking the courageous step of leaving a dream job, Rahul's journey is a testament to his unwavering determination and entrepreneurial spirit. Watch out for?the next episode of the Ethosh Podcast to uncover the challenges and victories of being an entrepreneur. ?
Until next time??
We believe that together we can create a world where improved research and healthcare are possible through technology and digital customer experiences?The first step toward it is?building a community of people who are working at the intersection of technology and healthcare and we trying to achieve that through the Ethosh Podcast. ?
If you?find joy in collaboratively contributing to the world of healthcare and life sciences, then the Ethosh Podcast is for you! Like, subscribe, share with your network, and let us know your comments. Also, please share with us your thoughts on who should be a podcast guest—either you or someone you know!
?We want to hear from you!??
Tell us what you think of The Storytellers of Science! Share your thoughts, suggestions, and ideas for future content. We value your input and look forward to shaping the newsletter to meet your interests. Write to us at: [email protected]?
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