Reviving Humanity in Ecopreneurship: Emphasizing Collaboration and Community

In a recent LinkedIn post, author and entrepreneur guru, Daniel Priestley, highlighted the challenges entrepreneurs face in the coming years: fierce competition, scarcity of profits, and the need for immediate action otherwise you're going to be left behind.

As usual, Daniel's insights deliver clarity and great advice for the winners of the present paradigm. While these are valid concerns, it is equally important to acknowledge that this also symbolises the end of capitalism as we know it. Moreover, he reinforces his opinion that the world of business belongs to a small majority, in this case around 10% of boomers control 65% of the business wealth in the economy. This magical 10% has always been the case in a hierarchical capitalist system, but now the gap will widen between those at the top of the pyramid, leaving the rest of the population and the planet in a bit of a pickle to say the least. You only have to watch the Government's 'actions' in supporting the biggest players over more sustainable and healthier options to see how this will play out.??

The challenge will be for people to be brave enough to realise that if you've not won the game as is already, there's little chance you are going to be able to catch up. This is not to denigrate your abilities as an 'entrepreneur', it's because all the hard work and positive attitude in the world is not going to overcome the system. You just can't beat the algorithm just as you can't engineer winning the lottery.

If what Daniel is saying is correct, and it certainly makes sense, it means we'll head towards a neo-feudal world of the 'haves' and the 'have-nots'. This is an opinion that Daniel has shared with me privately in the past. Entrepreneurs are returning to a time when the only option is to exploit cheaper labour abroad...Again!.

Only now individuals with laptops as well as child labour in factories and cobalt mines can be utilised.

Moreover, the 'haves' will pull up the drawbridge of their gated compounds to keep themselves cut off from reality, so they can enjoy their wealth without concern for the rest of us or the planet. This seems to be the endgame the 'Super-Wealthy' believe is the only option.

It's time for the world to realise that not only is the Emperor not wearing any clothes, those he was wearing were threadbare in the first place. Adam Smith's ideas on the 'market economy' are probably one of the misquoted of all the ideas emanating from the ideology of entrepreneurialism and capitalism. As is plain to see, you can't have capitalism without social justice or ecology checks if you want to be sustainable or fair. Rampant capitalism and technology don't care about those things.

?? Fortunately there are rebels and mavericks along with their coordinators and collaborators who are carving paths towards a brave new world. They're focussed on collaboration and community in bringing back the human touch to the workplace and the economy. ?? (See The Better Business Network )

Let's explore how entrepreneurs can foster a more humane approach to business, embracing collaboration and community-building to thrive in the evolving landscape.

1. ?? ?? Collaborative Synergy: Strength in Unity ?? ??

Competition undoubtedly drives innovation, but an exclusive focus on rivalry may lead to a less ecological sustainable business landscape. Ecopreneurs can shift their perspective to recognise the value of collaboration and synergy between businesses. By forming strategic partnerships, sharing knowledge, and pooling resources, ecopreneurs can tap into each other's strengths and collectively address environmental challenges.

Furthermore, fostering a collaborative mindset within organisations can lead to increased employee satisfaction and creativity. Encouraging teamwork and open communication allows for the sharing of diverse perspectives and the development of creative solutions. This natural human-centric approach not only enhances productivity but also cultivates a positive work culture, attracting and retaining top talent.

1. ?? Nurturing Communities for Sustainable Growth ??

The relentless pursuit of profit often overlooks the importance of nurturing communities. Ecopreneurs can steer their businesses towards long-term sustainability by creating economic platforms that support the communities they serve. This involves not just philanthropy but also engaging with local stakeholders, understanding their needs, and aligning business strategies to benefit society and the environment.

Moreover, ecopreneurs can create and participate in eco-friendly communities where knowledge exchange, mentorship, and support thrive. These ecosystems foster a sense of belonging and camaraderie, ultimately leading to mutual prosperity and collective advancement.

1. ?? Putting Humanity and Nature Back in the Workplace ??

The advent of digital technology has undoubtedly transformed the way businesses operate, but it should not come at the expense of human connection. Ecopreneurs should strive to bring humanity back into the workplace by prioritising employee well-being, work-life balance, and meaningful relationships with each other and nature.??

?? Check out Freshwalks if you're looking for ideas! ??

Flexible work arrangements, mental health support, and opportunities for personal growth contribute to a motivated and engaged workforce. Inclusive leadership, where diverse voices are heard and valued, fosters a sense of empowerment and loyalty among employees.

1. Reimagining Success: Beyond Profits

While profitability is crucial for any business's survival, ecopreneurs can redefine success to encompass a broader impact. By embracing a triple bottom line approach—measuring success based on people, planet, and prosperity—ecopreneurs can align their ventures with sustainable practices and societal well-being.

?? Conclusion ??

As we navigate the challenges of the future, ecopreneurs must remember that the true essence of business lies in collaboration, community, and humanity. While 'ideas' compete and this remains a driving force, it is through collaboration that we can unleash the full potential of ecopreneurship. By nurturing communities, ecopreneurs can create lasting impact and contribute positively to society and the environment.

????To bring humanity back into the workplace, ecopreneurs should prioritise the well-being of their employees and create an inclusive and empowering work environment. Ultimately, reimagining success beyond profits allows ecopreneurs to build a legacy that extends far beyond financial gains.

Let us embrace the transformative power of collaboration and community-building as we embark on a journey towards a more humane, sustainable, and prosperous ecopreneurial future.??

P.S. A few days after I wrote this article, this video by Daniel Priestley was delivered: https://www.youtube.com/watch?v=Cr3wtVJI4_I

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