Revenue Growth Strategies with Darrell Amy-2.23.2023
Darrell Amy, CEPA, VCG
Value Creation Advisor for Purpose-Driven Business Owners and their Financial Advisors. Certified Exit Planning Advisor | Author | Podcaster | Public Speaker
In this week's issue you'll find helpful ideas you can put to work to scale your business including:
- Three Ways Small Businesses Can Refuse To Participate In A Possible Recession as published in Forbes
- MBWA-Marketing By Wandering Around
- Tune Into Frequency and Love that Creates Lasting Connections with Jon Gordon and Larry Levine on the Selling From the Heart Podcast
- Fractional Sales and Marketing Leadership with Ben Wolf on the Revenue Growth Engine? Podcast
- Encouragement for Entrepreneurs and Leaders to Rest in Surrendered Business
Also, stay tuned next week for some exciting announcements that will help you get FOCUSED on landing more IDEAL CLIENTS to create a FLYWHEEL of EXPONENTIAL GROWTH!
I hope you find ideas and inspiration in this issue!
Darrell Amy, Revenue Growth Architect
Thank you to Forbes for publishing this article. So many entrepreneurs I talk with say they refuse to participate in a recession. I LOVE this attitude! In the article you'll find three ways you can make sure your business doesn't end up participating in the downside of a possible recession.
"What is going on inside the mind of your best clients? Where are they mentally and emotionally? How are they responding to the challenges in their industry?
When you know the answers to these questions, you have a shot at remaining relevant. When you don’t know the answers to these questions, there is a good chance that you will be a casualty of tapping the brakes."
Marketing can take a cue from the legendary Tom Peters. He recommended Management by Walking Around. I this article, I advocate for something similar: MARKETING by Walking Around.
One of the best things marketing can do is to get out of the office and in front of current customers. As marketing gets out of the office and into the field (or Zoom room) with prospects and clients, three things happen.
LISTEN AND LEARN
Here are some fun and educational podcasts I've been a part of recently.
GET INSPIRED
Why is it that so many entrepreneurs and leaders decline the invitation to rest?
Running a business is hard. Only those who have put themselves out there with the risk of an entrepreneur or pressures of leadership know the true price to be paid. We need rest.
