Revamp Your Amazon Product Listings Ahead of Q4 ??
AMZ Pathfinder
We help great brands scale with Amazon advertising | Amazon PPC Management | Amazon DSP Services | Amazon Store Builder
Hot off the Amazon Grill???
Want to know the secret to a successful product listing in 2023? ??
In a recent episode of the Sellernomics Podcast with Lisa Kinskey and Rob Stanley, I spilled the beans on the critical elements of a successful product listing for 2023. From mastering the art of keyword research to crafting compelling copy and eye-catching visuals, I share the secret sauce to attract more traffic and boost your sales.
What's more, I emphasize the importance of understanding the latest optimization strategies that align with Amazon's recent algorithm updates and best practices.
Tune in for more! Don’t miss out the practical tips and tactics to enhance your product listings, increase your visibility, and ultimately, boost your profitability. ????
Amazon Trending Tidbits???
The post-Prime Day glow is still fresh, but it's never too early to start planning for Q4. With Lightning Deals submission deadline (August 11th) looming, it's crucial to strategize which products to prioritize.?
It's not an easy task, but a data-driven approach could be a game-changer. Why? Because it allows you to quickly narrow down products based on key stats like share of New-To-Brand conversions, item-level profitability, and more.?
This article from Intentwise provides a comprehensive guide on how to use data to your advantage. Remember, it's not just about short-term sales, but also about long-term organic growth.
Amazon offers 20,000 FREE Transparency codes for one year to brands. This means each product you enroll in the program before the 31st of December 2023 gets a unique barcode, ensuring its authenticity.
These Transparency codes are designed to protect customers from receiving counterfeit or incorrect versions of products. Each code is a unique, alphanumeric, non-sequential barcode that is affixed to your product's packaging, ensuring the authenticity of every unit shipped.
But remember, if you're selling more than 20,000 units of an SKU, you'll need to purchase additional codes. These codes give you control over the authenticity of your products, whether they're fulfilled by Amazon or shipped directly by you. Plus, customers can use the Amazon Shopping app to verify the authenticity of the products. So, why not take advantage of this offer and enhance your brand's credibility?
Save The Date???
Amafest UK (October 6) in Brighton, UK
??Get 50% OFF tickets via this link: https://www.eventbrite.co.uk/e/amafestuk-a-full-day-conference-for-amazon-sellers-tickets-449131994887?discount=BZ50
领英推荐
I’ll be speaking at the Amafest UK event which is happening on October 6, 2023 at The Old Ship Hotel in Brighton. I’ll be sharing our knowledge on Amazon Marketing Stream (AMS) and how to take advantage of it to make an impact in your advertising. Set aside a full day on your calendar because this conference is tailor-made for Amazon sellers like us. I’m looking forward to my first time in Brighton too - all my English friends tell me it's a great city!
Amafest UK is perfect for those considering jumping into the Amazon marketplace or established brands who want to spend a day leveling up. We'll hear from international speakers and top-notch Amazon sellers who know the ins and outs of the industry. They'll spill their secrets and give us the inside scoop on how to grow your business through a powerful Amazon channel in the UK and globally.
See you there! ??
Nerd Lounge???
Is your product ready for Climate Pledge Friendly Badge?
Amazon's on a mission for 100% renewable energy by 2025 and net-zero carbon emissions by 2040. To get there, they're rewarding eco-friendly sellers with the Climate Pledge Friendly badge. ??
Products that meet these green standards are rewarded with the Climate Pledge Friendly badge. This isn't just a pretty emblem - it's a beacon of sustainability that shines brightly on Amazon search results and product pages. These products also climb higher on Amazon search result pages. ??
This badge isn't just a symbol - it's a spotlight on Amazon search results and product pages. It helps your listings pop visually, takes up more pixel real estate, and could even boost your conversion rates.
Earning this badge is a trust-builder, appealing to the green hearts of consumers, including millennials and Gen Z. Even the smallest brands can strut their sustainability stuff, showcasing their commitment to Mother Earth and gaining a competitive edge in the ecommerce jungle. ??
To get your hands on this badge of honor, register your products with a certification that vibes with your product's values. Each certification has its unique rules and costs, so apply directly and navigate through their process.
Once your product passes the test, the certification body will give Amazon the green light, and voila! Your products will be adorned with the Climate Pledge Friendly Badge. ??
For more information: https://www.amazon.com/b?ie=UTF8&node=21221607011
Thanks for reading!
- Brent
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