Rethinking the Digital Landscape with Immersive Experiences
Globant Report | How is AI boosting immersive experiences

Rethinking the Digital Landscape with Immersive Experiences

Welcome to this new edition of Stay Relevant Picks. We will explore the ever-changing digital world and dive into online spaces, blurring the lines between digital and real-life adventures.?

Businesses and people are on a continuous quest for more accessible and contextual digital experiences, and mind-blowing technologies like VR, AR, and mixed reality are amplifying the thrill of immersing in virtual worlds powered by AI.

From the revolutionary inception of the iPhone to the present day, we've been on an ongoing quest for more engaging and intuitive digital experiences, and now, we're witnessing a significant milestone in this journey.

Get ready to have your mind blown as we explore the limitless possibilities of how we connect, play, and live in these ever-changing digital scenarios. Download our latest report and discover how immersive experiences are redefining our digital world.


Apple Vision Pro: A glimmer of hope on the horizon

Diego Tartara (Globant)

Apple's Vision Pro headset promises exciting advancements. This device transforms industry practices by converging AR and VR in a familiar ecosystem. Spatial computing offers deeper insights into behavior than traditional methods, improving marketing and experiences, and has the potential to change how businesses operate and understand their customers.

Vision Pro focuses on AR, blending the digital and the real world. It could revolutionize industries like education, healthcare, retail, and entertainment with immersive lessons and experiences.

Pioneering next-generation brand engagement techniques

Veronica Futaoka (Globant)

The future of brand engagement lies in creating immersive experiences that go beyond the screen.

Product/solution design and engineering, demonstration, employee onboarding and training, asset testing, human behavior simulation, and aftersales service are some of the key use cases of the enterprise and industrial metaverse.

Imagine virtually interacting with a product before buying it or attending a training session in a simulated environment. These are just a few possibilities that are becoming a reality thanks to these cutting-edge solutions.

By embracing innovation, brands can bridge the gap between the potential of immersive experiences and real-world applications. This opens doors to exciting new possibilities, fostering deeper connections with consumers and creating a more engaging brand experience.


Liked what you’ve seen so far?

Discover our report on immersive experiences and gain valuable insights to boost your industry. Download the full report now.


BONUS!

Phygital experiences are more than just interactions. They create genuine connections that matter to people.

For two decades, we have been committed to creating exceptional encounters between brands and people, to leave unforgettable memories that touch hearts.?

We consolidated our expertise in a dedicated Connected Experiences Studio to continue creating tech-enabled, long-lasting memories. Discover more.?


Maria Agostina Amaya

Analista de Cuentas a Cobrar.

7 个月

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