Retail trends: Discover what's new in this sector
On Our Mind
"We design retail spaces that create a dynamic dialogue between technology & aesthetics." – Rachna Agarwal | Founder & Principal Architect
Fostering meaningful customer engagement with retail design
In the past few years, we have witnessed a drastic shift in the paradigms of the retail landscape, such as:
- Set up hybrid retail models for best-in-class experience blending eCommerce
- Use brick-and-mortar stores to engage with customers face-to-face
- Build significant connections and create immersive customer experiences
IAAD Designs
Designing hybrid experiences
At Studio IAAD, we design retail spaces that help brands overcome the challenge of iterating and innovating in real-time while embracing technology. We are creating flagship environments, amplifying possibilities and providing brands with a robust platform to touch pain points that customers don't get online.?
FCML Pune: For this one-of-a-kind luxury lifestyle brand, we maximised the intensive display to enhance the visual appeal.?
Exhibit for Hands Carpets in NSIC, New Delhi: A spacious walk-through experience displaying selective pieces highlighting each carpet's artistic value.
Experience centre, JB Glass, Daulatabad: Carefully curated interplay of lighting and floor layouts create an immersive experience and bring mesmerising glass into focus.
Read Our Blog
What is experiential and emotive design?
Experiential architecture is not limited to massive structures or public spaces. Smaller spaces can build their own unique atmosphere and aesthetic by tasteful use of elements like light, open spaces, and personal comfort.?Read More.
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