Retail Daily Minute | Best Buy's Brand Revamp, Sam's Club New Scan & Go Ad Integration, Conn's Store Closures
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In today’s Retail Daily Minute:
Plus, our mid-year report card webinar recording with Ethan Chernofsky, a riveting podcast (seriously) on the history and future of the barcode, and a movie quote from the great Bobby D in his directorial debut.
Today’s Top Headlines
Best Buy announced plans to reverse a two-year sales slump by adding trained sales teams, creating more YouTube videos, and launching a new marketing campaign with the tagline "Imagine that." CEO Corie Barry noted that store experiences and technology have lost their appeal, affecting consumer electronics innovation. (Read More)
Sam's Club is adding display ads to its Scan & Go mobile app feature, enhancing in-store item discovery and integrating physical and digital shopping. This new capability will measure member shopping behavior and ad performance while offering advertisers better reach and a more engaging member experience. (Read More)
Conn's is closing 71 stores in 13 states, about 13% of its 550 locations. Florida and Texas will see the most closures, with 18 and 9 stores, respectively. Reports suggest Conn's is planning a bankruptcy filing and seeking financing for the process, though the company hasn't commented on these claims. (Read More)
Last month, Target launched a ChatGPT-like AI bot focused on aiding employees, not customers. CIO Brett Craig highlighted the "transformative GenAI Technology," arriving in nearly 2,000 stores by August, to help team members with job training, answering process questions, and supporting store operations for enhanced efficiency. (Read More)
领英推荐
Known as “Amazombies,” Amazon customers flood Staples, Kohl’s, and The UPS Store daily with returns, creating chaos for employees. Originally intended to boost foot traffic, these drop-off deals have led to long lines, frayed tempers, and increased workloads without additional revenue, turning employees’ jobs into a retail nightmare. (Read More)
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-- Chris, Anne, and the entire Omni Talk team