Rest Needs To Be Part of Your Marketing Strategy

Welcome to Conscious Marketing Insights! Every other week, I share actionable conscious marketing insights to help you deliver digital experiences that matter. My goal is to inspire brands to adopt a more positive, sustainable, impactful, accessible and inclusive approach to marketing.

Summer has arrived in Europe, and looking back at the past six months, it's been an amazing journey for us!

We launched the Conscious Marketing Movement , connected with our members, welcomed new team members, hosted insightful events, received award nominations, and got featured in newsletters, articles, and podcasts. We've collaborated with fantastic clients and partners globally and gained many new followers and newsletter subscribers — it's been non-stop action!

But as agents of change, we know rest is equally essential. So, we're taking a summer break to recharge, enjoy nature, and spend quality time with loved ones. During this break, our online presence might be quieter, as we sync with the rhythm of the season.?And we encourage you to do the same!

"We become more resilient when we acknowledge and embrace our limits, when we give ourselves permission to be human, when we no longer sacrifice rest to work more but proactively weave rest into our lives to not only help us recover from past stressors but buffer us from future ones." — Nicola Jane Hobbs

But before we wrap up, I'd like to mention 2 special ways you can stay connected with us:

1. Join Our Summer Camp ??

While we take a brief pause from accepting new community members, we invite you to participate in our special Summer Camp ! Transform your marketing from icky to conscious with our self-paced online learning program.

You can do the self-study at your own pace, with just one hour a week during the summer.

Explore key conscious marketing topics such as brand activism, storytelling for building relationships, ethical marketing decisions, community building, practising nonviolent communication in marketing, and so much more.?

This is a great opportunity for those who want to upskill during the summer break and beyond.

? Access to 200+ learning resources

? Access to our 9-hour video training library

? Join the summer camp discussion on self-paced learning

Join us for fun and learning, led by our amazing summer camp leader, Stephanie Moore .?

Click here to start your summer camp

2. Discover Our Coliving Retreat in Italy ????

Imagine this: You're in beautiful Italy, surrounded by purpose-driven marketers and entrepreneurs. Working and having fun together to shape the future of marketing for a better tomorrow.

It's a chance to connect with online friends, make new ones, feel inspired, and give back to the local community. That’s right, I'm excited to announce that the Conscious Marketing Movement is partnering with our member, Anja von Emden from AGAIA Coliving to host an amazing week of coliving in 2025!?

Want to know more about what we're up to??

Watch the video below.?

Click here to sign up for our waitlist , and you'll be one of the first to learn all the details.

And yes, we know that tourism can put a lot of pressure on natural resources, especially in places where these resources are already limited. It can cause problems like soil erosion, increased pollution, loss of natural habitats, and stress on endangered species.

That's why we’re committed to doing things differently. Our 2025 coliving retreat in Italy will take place during the off-peak season to minimise these impacts.?

Here’s how it helps…

• Reduce Crowding: With fewer tourists, there's less stress on the area and natural spots.
• Help Local Businesses: Traveling when it’s quieter helps local shops and restaurants stay open all year.
• Cause Less Harm to Nature: Fewer people means less pollution and disturbance to plants and animals.
• Give You A Better Visit: You’ll have a more peaceful and authentic experience, getting to know the local culture and surroundings without the crowd.

Click here to learn more.

That’s all for now!

I’ll be back in September, energised and ready to take on exciting challenges and share more valuable insights on Conscious Marketing with all of you. Thank you for being part of this incredible journey.

And a special mention to my awesome team and close supporters:

Alya Annabi , Antoinette Jade , Carol Constant , Daiva Dominyka , Gabriella Yan , Gisel Romero , Holly Naylor , Inês Wellenkamp Jales , Jo D. , Lia Mladenova , Monica S. , Melanie P. , Olalla Negrete Aguilera , Sarah Kaddar , Shreya Krishnan , Stephanie Moore , Tereza Pávková & Verónica Lawson Vilches

See you soon ??