Resilience, Innovation, and Sustainability Drive Record Success at Norwegian Red

Resilience, Innovation, and Sustainability Drive Record Success at Norwegian Red

As we reflect on our recent successes, it’s evident that resilience and adaptability have been central to our progress. At Norwegian Red, we've embraced challenges through innovative breeding strategies and a steadfast commitment to sustainability, with record-breaking achievements in reducing greenhouse gas emissions underscoring our approach.

We're deeply grateful to the dairy farmers worldwide who have shared their success stories with us. With the ongoing support of our valued partners and distributors, we remain dedicated to listening to your needs and ensuring that our products and solutions continue to benefit dairy farmers globally.

Enjoy the read!

The Editorial Team


Norwegian Red in Focus:?

Geno's Record-High Breeding Progress Contributes to Reduced Greenhouse Gas Emissions

In today’s dairy industry, where reducing carbon footprints is crucial, our breeding innovations play a vital role. By enhancing feed efficiency and cutting methane emissions, Norwegian Red cattle help reduce overall emissions, tackling both economic and environmental challenges. With our advanced breeding practices, we're making dairy farming more efficient and eco-friendly.

Read more here


Two-way Cross Cows Future-proof Autumn Block Calving Herd at Cinderbarrow Farm in Lancashire

Richard and Will Clarke, a father-son team at Cinderbarrow Farm in Lancashire, have successfully doubled their herd size and improved business resilience by using a two-way crossbreeding strategy with Holstein and Norwegian Red genetics. This approach has resulted in healthier, more fertile cows, reduced costs, and a focus on sustainability.

"We’ve doubled cow numbers since 2018, and we’ve improved our business resilience with healthier and more fertile cows."

Their farm management practices, including the use of sexed semen and advanced monitoring technologies, have optimized herd performance and longevity, contributing to the overall success of their dairy operation.

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Optimizing Autumn Block Calving: Huw Edwards’ North Wales Farm Success with Norwegian Red

At Gwaenynog Farm in North Wales, Huw Edwards has successfully integrated Norwegian Red into his dairy operation, significantly improving herd performance. The shift from a predominantly Holstein herd to a mix of Holsteins and Norwegian Red crosses has enhanced fertility, cow longevity, and overall health. This strategic change has been particularly beneficial for his autumn block calving system, leading to more uniform calving patterns and better overall milk yields.

"The addition of Norwegian Reds has made a real difference. Fertility, longevity, and calf figures have all improved, resulting in healthier and more productive cows."

The result is a more efficient and sustainable operation with reduced costs. Huw’s experience highlights how Norwegian Red genetics can optimize productivity and resilience in a specialized calving system.

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Maximizing Herd Health and Productivity with Autumn Block Calving and Crossbreeding at Kilford Dairy Farm in North Wales

At Kilford Dairy Farm in North Wales, Dilwyn and Daffyd Evans have successfully embraced crossbreeding, enhancing their 450-cow herd’s health and productivity over the past decade.

"The Norwegian Red crosses have impressed us with their vitality and ease of management. The calves are spritely and healthy, helping to reduce our costs and improving overall herd health."

After shifting to an autumn block calving system in 2015, they introduced Norwegian Reds, known for their hardiness and grazing suitability. Supported by a strategic three-way crossbreeding program, the farm has seen significant improvements in milk production and overall efficiency.

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Third-Generation Farmer at Coppice Farm in Derbyshire Embraces Crossbreeding for a Resilient Dairy Herd

At Coppice Farm, Phil Lawton is steering his family’s dairy operation toward a more sustainable and resilient future. The farm’s 130-strong herd, once exclusively Holstein, is now a balanced mix of Holsteins and Norwegian Red crosses—a decision that has brought noticeable improvements in both herd health and milk production.

"I absolutely love the Norwegian Red crossbreds—the resilience, the health traits, the feet, the udders, the milk quality, and how they fit our management style. It’s a decision we’ll definitely continue with."

Phil shares how the strong fertility, longevity, and overall robustness of Norwegian Red cattle have transformed his farm's productivity, leading to healthier cows, improved milk yields, and reduced costs. His experience highlights the tangible benefits of incorporating Norwegian Red genetics into dairy operations.

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How Crossbreeding with Norwegian Red Boosts Productivity and Resilience on Ruth Kydd’s Farm in Australia


Ruth Kydd’s dairy farm in New South Wales, Australia, has seen remarkable improvements in fertility, production, and herd health through a three-way crossbreeding strategy involving Friesians, Jerseys, and Norwegian Reds.

“We’ve found that adding Norwegian Red to our herd has really improved fertility, calving ease, and overall herd health—key factors that keep our operation running smoothly and efficiently.”

The introduction of Norwegian Red has enhanced calving ease, milk solids production, and heat stress management—key factors in their seasonal calving system and expanding operation.

Read more here


Trade Talk: Germany

Navigating Dairy Trends and Challenges in Germany with Crossbreeding and Norwegian Red genetics


In this interview with Udo Carstensen from Hybrid Genetics he discussed the rising trend of crossbreeding in Germany and the growing interest in Norwegian Red genetics. Carstensen highlighted key factors driving this shift, including the breed's strong traits such as high fertility, disease resistance, and polled genetics, which eliminate the need for dehorning. Farmers are increasingly turning to crossbreeding with Norwegian Reds to improve herd health, longevity, and productivity, while also addressing concerns like hoof conditions and udder quality. This trend reflects a broader focus on sustainable and efficient dairy farming.

Read more here

Hybrid Genetics will also have a booth at the EuroTier event in Hannover from 12-15 November. You are welcome to meet Norwegian Red at Hybrid Genetics booth #11E54.


Building Herd Strength: The Impact of Norwegian Reds on the Beuel Family Farm in Germany's Eifel Region

At Beuel Organic Farm in Germany, the Beuel family has found success using Norwegian Red genetics to enhance the health, fertility, and productivity of their dairy herd.

"When I saw these Norwegian Reds consistently surpassing 100,000 kg in lifetime production, I knew instantly: ‘Ralf, these are the cows we actually want!”

Emphasizing sustainability and animal welfare, they’ve seen improvements in milk yield and overall herd longevity. Their experience highlights the benefits of crossbreeding with Norwegian Red, particularly in organic farming systems where resilience and efficiency are crucial.

Read more here


The August 2024 Proof Run Update

In our August 2024 Proof Run, we’re excited to share the continued success and progress of Norwegian Red genetics. This latest data highlights the breed’s exceptional performance in key areas such as fertility, udder health, and milk production. With a strong focus on sustainability, our ongoing efforts are helping dairy farmers worldwide achieve better herd health and productivity.

Read more here


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