Remind Your Patients to Use Their Health Fund Benefits Before Year-End

Hi there,

With November upon us, it’s a good time to remind your patients about their health fund benefits before they expire. Many patients are unaware these benefits typically reset at the end of the year, and a simple reminder can motivate them to complete any overdue treatments or check-ups.

Why Remind Patients Now?

1. Increase Patient Awareness: Many patients don’t realise their unused benefits won’t roll over into the new year. A proactive reminder lets them know they can maximise their coverage.
2. Build Trust and Loyalty: Thoughtful reminders demonstrate that your practice is looking out for their best interests. This strengthens patient loyalty and reinforces your commitment to quality care.
3. Promote Preventive Care and Health: End-of-year reminders often prompt patients to complete outstanding treatments, which can reduce emergency visits and help them maintain optimal oral health.

Strategies to Implement Your Reminder Campaign

• Personalised Messages: Send out friendly, informative SMS or email reminders to patients with unused benefits. This personalised touch can prompt them to schedule an appointment soon.
• Social Media Updates: Share a post or story on your practice’s social channels, highlighting the benefits of completing treatments before year’s end.
• Front Desk Scripting: Train your front desk team to mention benefits expiry when speaking with patients on the phone or in person.

Sample Reminder Message for Patients

"Hello [Patient’s Name], we wanted to remind you that your health fund benefits may reset at the end of the year. If you’re due for a check-up or have treatments to complete, now’s the perfect time to make the most of your benefits! Contact us at [Your Practice Number] to schedule your appointment.”

Supporting patients to make the most of their health fund benefits is an excellent way to show we’re invested in their wellbeing. A timely reminder about their entitlements can make a lasting impact on their dental health, ensuring they start the new year with confidence.

Warm regards, Carolyn S. Dean

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