Reliability Rhythm #58
Adam Bahret
I ensure technology companies develop highly reliable products by using reliability test, analysis, and design best practices in the product development process.
This Week in Reliability
Why Traditional Reliability Engineering Is Failing Your Business
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Let’s Talk About a Dirty Little Secret
Traditional reliability engineering is broken. Yeah, I said it. And if you’re in the trenches of product development, you already know it.
You’ve seen it firsthand: The reliability team spends most of their time fighting for resources, justifying their existence, and getting told no when they ask for the time and money needed to do their job properly. And when reliability finally does get a seat at the table, it’s often too late. The design is set, the prototypes are built, and the train is already speeding toward launch.
At that point, “reliability” is just a damage control exercise.
The Reliability Tug-of-War
Right now, reliability teams and business leaders are often at odds—one side pushing for more validation, the other side resisting anything that slows down the launch. This is a losing battle for everyone.
And the worst part? The end product suffers. It’s been built not to be great—but to pass a set of negotiated compromises between reliability and business pressures.
Enter: Strategic Reliability
Strategic Reliability isn’t about adding more testing, more reports, or more barriers to development—it’s about aligning business strategy and reliability from the start. Instead of asking, “How can we make this product more reliable?” we ask, “How can we ensure reliability drives business success?”
This shift creates a collaborative, rather than combative, approach—where engineers and executives work together to ensure that reliability investments translate into faster time to market, lower long-term costs, and stronger customer loyalty.
What’s Next? If you’re still stuck in the traditional mindset of reliability as a cost, your business is already behind. Strategic Reliability is the new way forward—where reliability isn’t a tax on development, but a tool for competitive advantage.
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