Release more goodness from your plant-based meat alternatives

Consumers are reducing their meat consumption and looking for plant-based meat alternatives to satisfy their senses. But how do you achieve this?

When it comes to plant-based meat alternatives, there’s no getting around it: consumers want deep flavors and an amazing eating experience. After all, if it doesn’t feel or taste right when you sink your teeth into a plant-based burger, would you want to take another bite?

Novozymes biological solutions help you unlock the potential of plant ingredients to make plant-based meat alternatives that consumers will love.

Plus, our solutions are sustainable by nature and label-friendly.

Plant-based meat alternatives is a booming market

Motivated by concerns about the environment, health and animal welfare, consumers are growing ever-more aware of what they eat. As a result, consumers are now dropping more plant-based foods into their shopping cart, including plant-based meat alternatives. In fact, the consumption of plant-based meat alternatives is predicted to grow by 15-20% per year over the next five years.?

Some of the most important drivers behind the growth are?affordability, taste, texture and nutrition of the product. But it’s also the demand for cleaner labels and natural products that can make a difference in growing the increasingly popular plant-based meat alternatives industry.?

Novozymes?biosolutions?can help you develop scrumptious plant-based meat alternatives and meet consumer demands.

Three sensory challenges in plant-based meat alternatives

Appearance

We eat with our eyes. Food that looks attractive stands a better chance of being chosen, bought and eaten. But how do you create plant-based meat alternatives that look attractive at the store and on the plate?

Texture

The texture of plant-based meat alternatives is crucial. Texture provides the right mouthfeel, and the mouthfeel has to match what consumers expect – a meat-like eating experience. Does your product live up to expectations?

Taste

Balancing your raw materials and ingredients to create a delectable, umami-like taste is difficult. But to win over consumers, you first have to win on taste. Can your product satisfy the taste buds?

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