REINVENT YOURSELF!
Judy Hofer
LifeCoach / Career Coach / CV preparation / LinkedIn positioning /Recruitment Trainer / Outsourcing / Researcher / German Speaker.
I recently attended a Webinar which was mainly targeted at Recruiters. However, I believe that the message could apply to anyone in business who is in business and active on Social Media.
The global landscape has changed for us all and the way we will do business needs our reinvention whomever we are in the hierarchy. Our online presence is now pivotal and will determine going forward if we are credible and trustworthy.
We now have to disrupt our status quo, or the latter will disrupt us!
The 4 big platforms are FB Twitter Linkin and Instagram. FB and Instagram should ideally carry the same messages; LinkedIn and Twitter likewise. So, what is our Brand and how are we perceived online? Google yourself, ask a colleague to google you, how do you come across? Are you happy with your online Brand and would you like to work with someone like you? If not, you need to reinvent yourself. FB is not just for family and friends. People will look at all the above platforms to see if you are consistent, does your picture define who you really are and does it look like you etc., What is the value proposition that you are offering? Lots of food for thought and above all ACTION NOW.