Reimagining Hotel Lobbies
The days of the deserted hotel lobbies are gone. Today’s travelers demand more than just a place to sleep in hotels.? They are looking for a meaningful place to socialize, relax, network, grab a bite, or just plug into Wi-Fi for a few hours. Consequently, they demand more from the lobby too. In fact, many hotel guests of today spend more time in the lobby than in their rooms and, with a mix of travellers and locals, today’s lobby feels like a neighbourhood coffee shop than a hotel entry point. Today, the lobby has evolved as a vibrant, economy-generating space designed for a mix of uses that can transform through day and night.?
Lobbies also pave the way for the growing trend of ‘Work From Hotel.’ The digital technology infused in the physical lobby space not only allows for easy check-in and check-out but also allows to work and refresh at the bar counter every day. Hotel lobbies must be social, aspirational, connected, flexible, and above all, engaging to appeal to today’s travellers.?
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