Is rehashing the new inspiration code?

Is rehashing the new inspiration code?

While scrolling through my YouTube feed and switching over to my fav US TOP 40 playlist came across a Tinder ad, which made me think that how similar is this ad can be. Shockingly it's quite similar to Apple's face unlock feature ad. Both shown below. Is copying the treatment and pushing your product in the scenario the new IN thing? Any comments?

Tinder ( Uploaded T month(s) before on YT)
Apple (uploaded T-1 month(s) before on YT)

PS. Feel free to share your experiences :/ .

Iqbal S Notta

Senior Staff Consultant at Nagarro

6 年

So who copied whom ? :P

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