Reflecting on the Rebranding: To-Increase is Now STAEDEAN

No Changes to Leadership, Ownership, or Our Great Products and Services. No, I have not changed jobs just the company's name!

On July 11th, we embarked on a transformative journey as we unveiled our new brand, STAEDEAN. This rebranding marks a significant evolution in our identity, purpose, and mission, while ensuring that there are no changes to our leadership, ownership, or the exceptional products and services you have come to rely on.

Why STAEDEAN?

Our new name, STAEDEAN, represents our commitment to creating transformative, purposeful, intelligent solutions. This rebranding is not a result of an acquisition but a strategic move to unify our diverse entities, including AX for Pharma, under one cohesive brand, and to better align with our long-term goals.

Our Mission and Vision

Our mission is to transform companies with purposeful, intelligent solutions. We provide more than just tools; we offer solutions that enable businesses to streamline operations, break into new markets, and foster innovation. This transformation is about making a meaningful impact.

Our vision is to make a lasting impact in the universe with our intuitive solutions developed with deep expertise. This vision serves as our North Star, guiding us in every decision we make. We’re not just solving today’s challenges; we’re creating solutions that will remain relevant and impactful for years to come.

Key Takeaways from the Launch Event

The launch event on July 11th was a celebration of our journey and a showcase of our future. We had the honor of hosting Sameer Verma, Microsoft’s Chief Product Officer of Microsoft Dynamics, who shared invaluable insights into the future of business applications and the market’s evolving needs. Our panel discussion with customers and partners highlighted the collaborative spirit and innovative thinking that define STAEDEAN. Video coming out soon!

Reaffirming Our Commitment

As we move forward, we are committed to maintaining the values that have defined us: being customer-centric, collaborative, and quality-driven. These values will continue to guide us as we explore new horizons and achieve new milestones.

• Customer-centric: Delivering superior value with honesty and transparency.
• Collaborative: Strength in the collective effort of our diverse community.
• Quality-Driven: Excellence as a non-negotiable standard.

A Heartfelt Thank You

I want to express my deepest gratitude to our teams for their unwavering dedication and hard work. Your efforts have not only defined who we are today but have also set the stage for our future growth. I am incredibly proud of what we have accomplished together and excited about the endless possibilities that lie ahead.

Join Us on This Journey

The launch of STAEDEAN marks the beginning of an exciting new chapter. Let’s continue to push boundaries, set new standards, and reach new heights together. Thank you for being a part of this journey.