Reflecting on Conference Experiences: Are you Maximising Your Networking Opportunities?

Have you ever found yourself in a situation where, despite your best efforts, you weren’t able to showcase your or your company’s expertise as you had hoped? Think back to a recent event or meeting that seemed promising. But instead of engaging in many vivid discussions and demonstrating your company’s background, you find yourself connecting with only a handful of people. These interactions often feel random—maybe you chat with someone at the buffet or sit next to someone during a session. Unfortunately, none of these encounters usually lead to the meaningful relationships that you should be hoping for to drive business growth or demonstrate visibility. If this experience resonates with you, you're not alone. Sometimes professionals attend large conferences in search of valuable networking opportunities, only to leave feeling like they missed out on crucial connections.

Unlocking the full Potential of Networking and Visibility

As an organiser of several conferences and webinars a year with more than thousand participants from all over the world, nova-Institute has huge experience in bringing people together in a way that benefits everyone. And we know how much this is needed! In times, when the industry faces critical questions about defossilising the chemical sector and meeting the growing demand for fossil-free plastics, nova’s conferences provide an unparalleled platform for discussion and innovation. All nova events focus on pioneering alternatives to fossil-based materials, such as bio-based, CO2-based, and recycling technologies – with a particular emphasis on advanced recycling, carbon capture utilisation (CCU), renewable materials, and cellulose fibres.

We do more than just providing the venue and the programme, which obviously would not be enough. To unlock the full potential of networking and increased visibility, companies and organisations should consider the benefits of sponsorship, exhibition and matchmaking. Sure, you might say, at the end of the day it’s all about money. But we believe it’s all about getting the most out of a conference by presenting yourself to your core audience in the best possible way. Here is why:

1. Direct Access to Industry Leaders

Sponsoring or exhibiting at a stakeholder event such as a conference grants your company direct access to a highly targeted audience of industry leaders, innovators, and decision-makers. This unique interaction fosters networking opportunities that can lead to strategic partnerships and collaborations that are essential to driving your business forward.

2. Showcase Your Innovations – Demonstrate Thought Leadership

As a sponsor, you have the opportunity to host private meetings and industry workshops, allowing you to showcase your cutting-edge technologies and products in a focused environment. This direct engagement not only elevates your brand but also positions you as a thought leader in the renewable materials sector.

3. Increased Brand Visibility

Exhibition space at our conferences provides valuable visibility among key stakeholders in the chemicals and materials industries. Your brand will be showcased in a space dedicated to innovation and sustainability, enhancing your reputation as a pioneer in the transition to renewable materials.

4. Advertising Opportunities

Sponsors also benefit from advertising not only in the conference journal but also around the event, significantly increasing brand exposure throughout the conference community. This is an ideal way to communicate your commitment to sustainability and innovation to a captive audience.

5. Shape the Future of the Industry

By sponsoring a conference, you position your company at the forefront of the transition to a renewable chemicals and materials industry. Your involvement will demonstrate active support for innovation and leadership in addressing global challenges such as climate change and resource dependency.

6. Convenient Location and Facilities

All nova conferences are conveniently located in or near Cologne with excellent transport links to major airports like Frankfurt, Düsseldorf, and Amsterdam, as well as direct train connections to Brussels. This accessibility makes it easy for international delegates to attend, ensuring a diverse and engaged audience. The modern facilities, along with ample parking and proximity to the high-speed train station, create a conducive environment for interaction and collaboration.

Think this is worth a try? Check out our next upcoming events:

Advanced Recycling Conference, 20-21 November, 2024, advanced-recycling.eu

Cellulose Fibres Conference – new with Biosynthetics, 12-13 March 2025, cellulose-fibres.eu

CO2-based Fuels and Chemicals Conference, 29-30 April 2025, co2-chemistry.eu

Renewable Materials Conference, 22-24 September 2025, renewable-materials.eu

Contact

Guido Mueller , Sponsoring & Exhibition, nova-Institut GmbH , Tel.: +49 151 – 41423019,

E-Mail: [email protected]