Reducing Costs, Carbon, Exhaust Pollution and E.S.G. B.S.
Ron Zima ADpPR
Marketing, Creative, Storytelling Strategist and Persuasive Speaker, Sustainability Communicator
The ‘lowest hanging fruit’ of reducing costs and carbon in any fossil-fueled fleet assets is educating drivers on how to properly idle manage 21st-century equipment, at home and at work. Currently, approximately ~97% of vehicles on the roads across the U.S. and Canada are still fossil-fueled. It’s going to take a number of years before this fleet transitions and ‘decarbonizes’ via electrification, alternative fuels, etc.?
Meanwhile, the typical North American vocational fleet operator is spending 40% of its engine hours on some form of driver idling. Greater than 80% of this can be eliminated over time. ‘Vocational’ meaning the exclusion of the ‘Class 8’ trucking industry.
The downstream ‘cascade of costs’ from driver ‘60’s idling’ in 21st-Century vehicles are catastrophic for our environment and the bottom line:?
1. Fuel.
2. Added maintenance, compromised warranties.
3. Lifecycle costs.
4. Vehicle downtime.
5. Employee productivity.
6. Carbon emissions.
7. Air quality.
8. Cost savings in employee personal vehicles at home.?
9. Safety risk (vacant vehicle idling).
10. Fleet reputation.
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So, if a fleet operator hasn’t educated its workforce on reducing its out of date ‘60s idling’ beliefs and behavior for operating its fossil-fueled 21st-century fleet, and is currently presenting itself as an E.S.G. (environmental, social governance) or C.R. (corporate responsibility) or C.S.R. (corporate social responsibility) leader, its idling emissions should and will be a key performance indicator of how transparent and authentic it is in its E.S.G. efforts elsewhere.?
The very bottom line is that unchecked idling behavior in today’s highly-sensitive-to-idle vehicles is questionable business management. Fleet operators should have idle reduction behavior modification education at the top of their list for cost, carbon and exhaust pollution reduction in 2023. There is no ‘lower-hanging fruit’ than reducing costs and pollution at its source; at the tailpipe, controlled by the vehicle operator. It is direct-green for our environment and the bottom line.?
Organizations with fleet operations should review their telematics and / or fuel burn data and begin building an effective idle reduction culture. As GoGreen Communications has demonstrated conclusively, this begins at home in drivers’ personal vehicles attached to values they really care about, and then carries forward into 21st-century idle management beliefs and behaviors at work.??
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Get your organization's fleet operations idle reduction strategy started. With a no-cost Idle Reduction Opportunity Assessment?.
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IDLE FREE for our kids? for Fleets.
Behavior Modification. Certification. Branding.
Fleets cut costs. Look like heroes.
https://GoIDLEFREE.com
Fleetmetrica Inc. Safety Dawg Inc. NTEA – The Work Truck Association? Virginia Clean Cities ? Drive Clean Indiana California Air Resources Board US Environmental Protection Agency (EPA) U.S. Department of Energy (DOE) ? Transportation Energy Partners U.S. Department of Transportation CalEPA Edison Electric Institute Illinois Environmental Protection Agency Texas Commission on Environmental Quality City of Austin Mike Antich Bobit Public Services and Procurement Canada | Services publics et Approvisionnement Canada Treasury Board of Canada Secretariat | Secrétariat du Conseil du Trésor du Canada CIPMM - The Canadian Institute for Procurement and Materiel Management Clark County Nevada Department of Transportation City of Henderson Nevada Water Resources Association Regional Transportation Commission of Southern Nevada Nevada Conservation League Fleet Management Weekly FleetOwner