Redline’s 2020 Vision for Technicians

The automotive aftermarket is a trillion dollar industry, on pace to reach $1.4 TRILLION dollars by 2024. The industry employs 4.6 million skilled American workers. The aftermarket industry is essential, not just to those employed in the industry, but to all of us who live and work in our cars, who drive our kids to school, and who love our automobiles.

To continue this robust growth we need to onboard more well-trained, knowledgeable technicians. Redline’s made-in-America quality and legendary customer service have made us the industry leader and the technicians favorite. Young, aspiring technicians need our support now, and at Redline, we are here for them.

Today we announce the launch of a new education initiative designed to onboard professional automotive and heavy duty technicians. Redline’s 2020 Vision for Technicians will provide a $20,000 gift in award-winning tools and technical training to public high school and community college programs that train technicians to be work-ready.  

By providing schools with top-quality tools and training, we are not only setting up students for success in their future career, we are ensuring that our industry continues to thrive. I challenge other manufacturers to join Redline in support of young technicians and the future of our industry    

The 536,000 businesses in the auto care industry are comprised of independent automotive aftermarket manufacturers, distributors, repair shops, marketers and retailers. This complex system of professionals works in sync to provide the quality parts, products and vehicle service and repair for all 280 million cars and trucks on the road today.*

It’s absolutely essential that the manufacturers of automotive tools, equipment, supplies and parts engage in mentoring, inspiring and supporting aspiring technicians to successfully onboard more qualified young people into our industry and ensure our continued prosperity for generations to come.

*Autocare.org