Rediscovering Our "Why" in Everyday Life
Hossein Mokhtarzadeh
Research Solutions Consultant & Customer Success Manager at Motek Medical B.V.
In the hustle of daily life, it's easy to lose sight of our core motivations. Understanding the importance of knowing our "why," inspired by Simon Sinek ’s Golden Circle model, can transform not only our work but every aspect of our lives.
The Power of "Why"
The "why" is our purpose, cause, or belief – the very reason we do what we do. It's what drives us, inspires us, and gives our work meaning. Without a clear "why," our actions can become aimless, and our motivation can wane.
Applying the Golden Circle Model
Simon Sinek’s model highlights three key elements:
Why We Forget Our "Why"
In the daily grind, we often get caught up in tasks and goals:
These are all important, but they are the "how" and "what" of our work. Without reconnecting with our "why," we risk losing our sense of purpose.
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Finding Your "Why"
To rediscover your "why," consider these steps:
Real-World Example
Imagine you own a café. You know what to do: make coffee, hire staff, serve customers. You know how to do it: through training and experience. But why do you run a café? Is it for social interaction, or perhaps to create a welcoming space for your community? Understanding this can reignite your passion and drive.
Maintaining Your "Why"
Stay connected to your "why" by:
Rediscovering and embracing your "why" can bring clarity and fulfillment to your work and life. So, what is your "why"? Take a moment to reflect and let it guide your actions and decisions. By staying true to your purpose, you can achieve greater satisfaction and impact in everything you do.