Red Creative – Where it all began

From concept to reality we’ve been creating communications for fashion, beauty, lifestyle and jewellery brands for the last 25 years. Our passion for your products and services has resulted in us becoming experts in these industries. Accumulating wisdom through our wins, but also our losses allowing us to become the full service agency we are today. It’s important to us that we’re an honest, transparent and proactive team that drives results for ambitious businesses.?

So where did it all begin and how did we get to where we are today??

Here is a little bit on our origin story, our values and what makes us tick.?

Back in the early 00s George Davies, renowned fashion and retail legend, was running our internal design team for his brand Per Una. Our focus then was on design, creating branding and in-store focused creatives for store windows, point-of-sale and printed look books. ?

Whilst designing?communications for Per Una we were also creating exciting content for Liverpool FC, Arsenal FC, Newcastle United FC, Rangers and Wolverhampton Wonderers. It was a wonderful time working closely with Adidas and Nike for their kit launches orchestrating materials and marketing promotions. ?

At this point we weren’t the full service agency we are today, but it was soon to change. ?

And so the production side of Red Creative began. Covering everything from?campaign shoots to ecom, we formed a team that mirrored our design team; passionate, driven and extremely talented. It was an interesting time capturing content for both the fashion and football industry. It allowed us to hone our skills and set up a bespoke working process, that whilst now, further refined and streamlined, delivered and continues to deliver outstanding visuals.

At this point we realised it was time to expand again, not only with the team but also where we were based. We kitted out a huge studio in West London to service M&S, TU at Sainsbury's, Mothercare, Oliver Bonas, White Stuff, Ted Baker and All Saints. ?

Across both design and production, we produced everything from one-off projects to full-package services. Looking back now it was here where our initial mistakes were made. We wanted to fine-tune our production timelines, to find the balance between speed and shot volume. Through trial and error, we eventually found our formula, one we still use proudly to this day. ?

We are and always have been passionate about taking brands on their journey to innovation, idea creation and new-to-market concept development. Always looking at a challenge from a different perspective is what we do. We also applied this mentality to where our studio was based. Whilst London has plentiful opportunities, wanting to do things differently we fully relocated out of London and into the Cotswolds where we are today. ?

It was the perfect decision at the perfect time, since then the agency has grown from strength to strength, adding more packages to our service portfolios. From videography to 3D animations, retouch to post-production, store designs to social campaigns, everything is under one roof. ?

For some, this might have been too great a risk but for us it made sense. Just a short train journey, direct from London we have been able to serve our clients the same quality with even better financial incentives. Whilst many of our clients attend shoot days in person, we realise it can be a long journey for many. This is why we have a dedicated team on set or in design who either livestream or represent on your behalf. ?

Throughout our journey, George has provided us with fundamental insights to help us understand the fashion industry, allowing us to make informed decisions and proposals to our clients, which time and time again succeed. ?

Looking back at our journey and where we are today, we couldn’t be more proud of what we have achieved and what the future looks like for both our team and our clients. ?

With such exciting developments in the phygital world we are eagerly learning and evolving with it along with getting back out there with our location shoots near and far. ?

So that's us! If you want to find out more, get in touch, we are looking forward to hearing from you.?

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