RED BANYAN CEO DISCUSSES CANCEL CULTURE THREAT TO BUSINESS LEADERS
HOW LEGAL PR PROS CAN HELP LAWYERS WITH THE MEDIA
If you are a busy lawyer swamped with the demands of a heavy caseload, it’s understandable why a call from the media might be the last thing you want to address. It makes sense to be wary of reporters, but it is also important to understand how media coverage can help.
Getting your client’s side of the story out first in the way you want their story told can be a huge advantage instead of having to respond to someone else’s version of the facts. However, many law firms are simply too busy or don’t know how to get this done.
Legal PR and crisis communications experts like those at Red Banyan can help.
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FORBES: RED BANYAN CEO DISCUSSES CANCEL CULTURE THREAT TO BUSINESS LEADERS
Cancel culture is changing people’s lives.
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The practice can foment a climate of fear and remove status or esteem from someone or something based on behavior or comments someone views as offensive.
Red Banyan Founder and CEO Evan Nierman discuss this phenomenon in a recent article in Forbes. Nierman explains how online accusers select their target, rally the troops in a call to action — sometimes based on false accusations — and then attack. The fallout can be fast, furious and hugely damaging.?
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6 TIPS FOR WRITING AN ATTENTION-GRABBING PRESS RELEASE
Writing a well-crafted press release can be an effective way to share important information with the media and the public. However, it’s important to follow best practices to ensure that your press release gets the attention it deserves and accurately communicates your message.?
Red Banyan’s PR professionals know how important it it to use clear and concise language, provide relevant details and statistics, and include high-quality media such as photos or videos to help assure your press release gets picked up. Additionally, we understand how important it is to follow the standard press release format, including a headline and contact information.