Recruitment AI Under Scrutiny: What the EU’s New Laws Mean for You
Ashanti Bentil-Dhue
AI Solutions Strategist for Chief People Officers & HR Directors | Empowering Decision-Makers with AI for Risk-Free Adoption, Stakeholder Training, and Future-Ready Workforces
The European Union’s AI Act, which came into force on August 1, 2024, has reached its first compliance deadline on February 2, 2025. This ground-breaking regulation is set to reshape how organizations use AI, particularly in recruitment and HR.
For Chief People Officers (CPOs), HR Directors, and Talent Acquisition Leads, the Act introduces strict rules on AI-driven hiring tools, placing many recruitment technologies in the "high-risk" category. While AI vendors may promote their solutions as the future of talent acquisition, the regulatory realities paint a different picture—one that demands immediate attention.
HR Leaders Beware: AI in Hiring is Now ‘High-Risk’
The EU AI Act categorizes AI systems into four risk levels:
High-Risk Classification for Recruitment AI
Under the Act, AI tools used in recruitment, employee selection, and workplace decisions are classified as high-risk, making them subject to stringent oversight, including:
If your organization relies on AI for hiring, it’s now your responsibility to ensure these tools align with the EU AI Act’s regulations.
Prohibited Practices: What HR Leaders Must Stop Using
Banned AI Practices Under the Act
The EU AI Act prohibits several AI practices deemed "unacceptable," including:
Emotion Recognition in Recruitment is Now Illegal
Yes, AI-driven interview analysis tools that infer a candidate's emotional state are now non-compliant under the EU AI Act. As of February 2, 2025, the prohibition on emotion recognition systems in workplace settings has come into effect. This ban specifically covers AI systems that identify or infer emotions or intentions based on biometric data in workplace environments.
The prohibition extends to recruitment processes, which are considered part of the workplace context. AI tools used for analysing candidates' emotional states during interviews fall under this category and are now prohibited. This is because:
It's important to note that this prohibition is part of the EU AI Act's effort to protect individuals from potential misuse of AI technologies that could infringe on privacy and lead to discriminatory outcomes. Companies using such tools for recruitment in the EU or for EU citizens must now either redesign their applications to avoid these prohibited practices or remove them from the European market.
Non-compliance with this prohibition could result in severe penalties, including fines of up to 7% of total global annual revenue per violation. Therefore, organizations should immediately review and adjust their recruitment processes to ensure compliance with the new regulations.
Key Questions to Ask AI Vendors
To ensure compliance and ethical AI use in recruitment, HR leaders must ask AI vendors the right questions before deploying their tools. Here are key areas to focus on:
1. Transparency and Explainability
2. Bias and Fairness
3. Data Protection and Privacy
4. Human Oversight
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5. Compliance with EU AI Act
6. Customization and Adaptability
7. Performance and Accuracy
8. Risk Management
Key Compliance Challenges for Recruitment AI
1. Data Quality and Bias Mitigation
2. Transparency and Explainability
3. Human Oversight
Compliance Requirements: What HR Teams Need to Do Now
1. Record-Keeping and Documentation
2. Continuous Monitoring and Auditing
3. Cross-Border Considerations
Upcoming Executive Forums
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AI Executive Forum – Exploring AI’s Impact on HR, DEI & L&D
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Conclusion
The EU AI Act is a wake-up call for HR leaders relying on AI for recruitment. Failing to comply isn’t just a legal risk—it’s a reputational one.
By proactively adapting to these new regulations, CPOs and HR Directors can not only ensure compliance but also lead the way in ethical and responsible AI hiring practices. The time to act is now.