Recent Growth Metrics

Recent Growth Metrics

Welcome to the latest edition of the Vital MX Monthly Insights. We've made the most of the off-season, have the throttle wide open, and have started hitting our marks for 2024. In the year's first three races, we've already produced 55 unique pieces of content that are resonating with users on Vital, YouTube and across social media.? Growth is on the Fast Track:

  • Pageview Growth: Up by 10% Year Over Year.
  • Podcast Growth: Downloads have surged by 90% Year Over Year.
  • Social Media Reach year-over-year: Instagram followers have increased by 10%, and YouTube subscribers by 19%.

Pre-season Content

Revamped and reimagined, our Supercross Preview Show, hosted by Lewis Phillips and Michael Lindsay, unveils top-ten predictions for the season. With separate shows for the 250 and 450 classes, the Preview Show helped build excitement before the gate dropped at A1. This feature is brought to you by Yoshimura. [Watch Here].?

Pre-Race Content

Get ready for the races with our consistent pre-race content. Press Day and First Laps offer fans a sneak peek of action on and off the track. Press Day launches the Friday before each Supercross and is presented by Thor.

[Press Day Interviews] | [First Laps]

Post-Race Content

Our most popular franchise, the Post-Race Show, provides in-depth race breakdowns. With over 200,000 downloads since its launch this year, it's a must-listen for diehard motocross fans. Join the conversation and dive into the latest racing action. [Watch Example]

  • Hosts: Michael Lindsay and Lewis Phillips
  • Frequency: Following all Supercross, Pro Motocross, and SMX races
  • Presenting sponsor: DeCal Works
  • Associate sponsors: Opportunities available

Immediately following races, we chase riders down for Post-Race Interviews. These timely interviews allow fans to hear directly from riders after the races. [Explore Here]

  • Hosts: Michael Lindsay and Lewis Phillips
  • Frequency: Following all Supercross, Pro Motocross, and SMX races
  • Presenting sponsors: DeCal Works
  • Associate sponsors: Fox and Beta

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