Rebranding to share the love.

We are now known as Merryn Bourne Creative – we have gone through a major overhaul, we were formally known as Fish Tank Creative. We are growing in the right direction.

As we power through this tenth year of business, we have outgrown our original mission. We are continuing to deliver quality personal service for our niche clients, but our vision has grown more ambitious: we aspire to be the most reputable brand and communications agency in the aged-care and property sectors in Australia.

This is why I thought it was time to be serious about getting my WHY out there. Yes, I do like goldfish (who doesn’t?), but I love helping people and their companies much, much more. I want our clients to find success, through helping them show the world why they do what they do. I want to help our clients share the love.

At the moment, the aged care sector is a volatile place to be. The government is working hard to pull quality processes and compliance into line. The providers are relying on their professional teams to push through the obstacles, and keep their brand and all it represents, strong and focussed on goals, whilst managing all road-blocks.

We understand you. We understand where you are at. We understand the pressures that you are put under by choosing to be in this sector.

I myself am a part of a network of professionals in aged care. I go to conferences and talk to the people who work hands-on in the sector to learn their stories of challenges and changes. I go to workshops to listen to experts sharing lessons and experiences of providing care, and overcoming obstacles in vulnerable population sector.

And that is why we are invested in your brand. We look at your business objectives and help you figure out your key goals. We write the influential messages that encourage your customers to want to be part of what you have got. We choose the right channels and plan for your audience to see them at the right moment.

We get into the nitty-gritty of what your audience are actually looking for. Then we show them how you are the one who can solve their problem.

Together, we address what problems you can solve for your audience. We plan how you should connect with them, how you should make them feel, comforted, loved and part of the community.

We inspire curiosity, connection, and a sense of belonging for brands like you, for you to engage your target audiences.

We want to help you do better. Get in touch with us, and we will work together on your brand communications, to give your audience a better understanding of why you do what you do. I am available to chat on 0414 743 964, or you can email me on [email protected]

#agedcare # property #branding # communications # marketing #community #transformation #sharethelove