?????? ???????? ???????????? ?? ???????????????????? .

?????? ???????? ???????????? ?? ???????????????????? .

Your entrepreneurial mindset is what inspired you to get started in business and your work means a lot to you. You’ve made sacrifices to get where you are but it’s been worth it.

Your business is your hub of creativity, purpose, and vision.

You’ve activated your genius zone inside your business – serving your clients is what you do best and it lights you up.

But, when it comes to your business finances and numbers, you likely tend to put it off or avoid it altogether.

You’ve got a huge opportunity for growth, but you may not be aware of where its sitting inside your business. It starts with knowing your numbers.

You’ve probably got an accountant – Great! But accountants don’t help to build your cash flow – they crunch your numbers and file your government requirements but their focus isn’t on your budget planning or your growth.

Every business needs to forecast and have strategic planning in place – as the old adage goes… ?? ? ?????? ?? ? ?? ?????? ’ ?? ???????? , ???????? ???? ???????? .

Knowing and understanding the difference between profit and cash flow will make a huge difference to your long-lasting success.

Simply put – you need to know exactly what money comes into your business and what money goes out. From there you can create a solid strategy for budgeting, forecasting and growth.

It’s the difference between fearfully floundering and building a secure and long-lasting profitable business.

Once you’ve got clarity in your numbers you can thrive everyday being of service because you know the basics are taken care of.



Anne Goldsmith

Founder and Director of Behaviour First Consultancy

4 年

Great share Rebecca! This is an excellent article and a timely reminder for business owners about the importance of knowing our numbers.

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