Reasons to Get Advertising–On-Hold
Whether you are a large, small, or home-based business an On-Hold Message will help you compete in today’s competitive marketplace. Numerous studies tell us that more than seventy percent of incoming calls are placed On-Hold. Why would you waste that valuable time?
According to a leading global communications equipment provider, GobalComm, "With On Hold messages, businesses experience a 20% increase in requests for additional products and services mentioned On-Hold, " Call Center Magazine says, "Surveys show that 15% to 20% of callers make purchases based on information they heard On-Hold," and MaxiMarketing tells us that, "88% of callers prefer On-Hold messages vs dead silence or a radio."
So let me summarize the “WHY” for having an On-Hold Message:
? it creates a positive customer or prospect experience;
?you are able to up-sell and cross-sell products or services;
? you are able to highlight special promotions;
? you are able to build and keep your brand awareness;
On-Hold Messages motivate callers to take action; these are great clients or callers, they’ve called you; and best of all, you will see an increase in sales revenue. With this scary economy, fewer sales opportunities are in play and with this fierce competition, all businesses are seeking cost-effective ways to attract new customers and increase sales to existing customers. As a very cost-effective way to accomplish this, your On-Hold button on your phone can be your very best friend.
Since 1987 HoldMasters has been helping both Fortune 500 companies, mom and pop businesses, and home-based businesses, maintain that emotional connection as well as their marketing and branding messages to their clients and prospects, around the nation to enable them to increase their ROI with custom On-Hold-Messages. It enables you to up-sell and cross-sell; it makes a small business sound big and a big business sound friendly.
Let HoldMasters help you when your business is on the line.