Is India really an IT powerhouse ???
Taron Mohan
Serial Entrepreneur, and now CEO and Founder - MobiPay Securiservices Pvt Ltd.,
Of late, have been using BluSmart for local commute including their hourly packages, which is quite convenient. And also understand that they have been in the business of taxi rides for over 3 years and the last one year with the EV cabs services. A few pointers to their backend from the little I have learnt from the drivers and my own experience.
- Their IT backend is quite primitive : For example, I rented a cab for an airport drop and went through the departure, where there is no Airport tax levied. But was still billed for it and was asked to call customer care for the refund. Still waiting for it.
- Their cab despatch / assignment is still manual as I learnt from the drivers. Was first assigned a cab from Karol Bagh ( I stay close to Saket/South Delhi) and the cab was coming about 18 kms to pick me up. This was cancelled and then a cab from Greater Noida was assigned ( a distance of 60 kms) to pick me up. Quite a waste of a non-fare generating travel.
- My observations : 1) at the airport, the arrival and departure is clearly separate by about 20 mtrs and Google Maps gives you the differentiation. Cannot their software differentiate the two ramps and then levy the airport tax as applicable. Its no rocket science here. 2) cannot their cab despatch system by more automated - they have a min 45 min pre-booking criteria and hence, is enough time for an AI engine to decide on fare and non-fare routing on a cab and then assign the best located cab for the ride ? optimise the non-fare travel.
Have they evaluated the cost of customer support 1) call handling for the refund, am yet to see the refund reflect in my wallet 2) the customer inconvenience of calling them us 3) the inefficient use of a cab for non-fare generating travel and then evaluating how this effects their bottom line ?
OR is it all VC money now, enough to burn and then raise more for more inefficient services.
The on-ground reality is totally different from all the IT talk / IT powerhouse / product building capability we claim globally. And it truly reflects on the whole entrepreneurial ecosystem in the country. We have miles to go before we can build a global product.
Enterprise Architect at Minfy | Driving Enterprise Solution Development on AWS | Non-Cascading Transaction Tax Proposal Author | Managed Payment Systems | FIAKS Maven | Ex-DXC
2 年Many prefer to test their MVP and then fix the gaps while adding features as they promote their business to investors and as they add team members to handle different responsibilities. Kaizen to be the baseline and Taron Mohan ji, you are right not many care to solve specific aspects, as they tend to utilize specific aspects as their strength while leaving the human element in places that can be automated. #Bharatavarsha was a product nation and #India/#Bharatavarsha will be one again with simplified thought processes and adoption of better strategies for improved implementations.
Still learning.... But happy to share what I know with those interested.
2 年I guess, these could also be tricks to earn additional revenue... If customers do not complain, money goes to thier kitty. Have seen such approaches from many.. exploiting customers inertia.. May be that is their business strategy.....Taron Mohan
CEO, Founder at Modality Automation Pvt. Ltd.
2 年It’s all about lazyness of departments and lack of centralise monitoring system.