Ready for 21 April? Google is changing how it ranks your website

If you’ve yet to gear up your website for mobile, then Google’s recent announcement means you have just a few weeks before it could plummet down the mobile search rankings.

You may have heard that on 21 April Google will radically change the way it delivers search results to mobile devices, based on strict mobile-friendly criteria. It has already confirmed that this will have a significant impact upon all mobile searches on all mobile devices across the globe.

More than 80% of internet users access the web on a mobile device, so this is great news for consumers, who will receive relevant, high quality search results optimized for their devices.

This is also great news for you if your website is fully compliant with Google’s mobile-friendly policies. However, if you haven’t had a comprehensive audit carried out on your mobile website recently or if you’ve yet to get your mobile strategy in order, then you need to know where you stand.

You still have time to act. Experts at WMG and Ingenuity Digital can scrutinize your website, identify any vulnerabilities and help you understand Google’s mobile-friendly tests. Our comprehensive mobile SEO service will help you stay one step ahead of the competition and prepare you for 21 April. Can you afford to take the chance?

I do hope this has captured your interest, you can read more about our rigorous mobile SEO processes here.

If you’d like to find out how we can get you fighting fit for 21 April, just get in touch and I'll connect you with our SEO experts. How do you think the new Google mobile algorithm will affect businesses?

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photo credit Donna Cleveland