Re-marketing & How You Can Use It To Increase Conversions.
Jason Cooper
Advanced Online Marketing - YouTube - Google Ads - Social Media Marketing - Linkedin - X(formerly known as twitter) - Hulu Ads - Display Ads - Bing - Duck Duck Go - Website Design - Graphic Design - Communication Expert
Advertisers use re-marketing to advertise to people that have already been to their website. Maybe you have visitors that come to your website but don't end up converting. Re-marketing allows us to target ads to those people specifically, with ads that are tailored to exactly what they were looking at on your website. It could be a specific home, product or service that you can "re-market" to these people. Here's a little illustration to show you what I mean:
Any business can take advantage of Re-marketing ads. The best part is that these ads can be any format, Video, Image, Text & Email, which will diversify your advertising and make it much more effective. There are many goals that someone may have for their marketing, Google search with Re-marketing over the Google Display Networks can help you reach & exceed your online marketing goals. Recent studies have shown that advertisers incorporating these step in their advertising tend to see much higher returns and lower cost per conversion. The problem most face is how to implement it:
- What Size(s) Of Image Should You Create?
- How To Choose Where They See These Ads?
- How Often Should A Person Be Exposed To My Re-marketing Ads?
- How Do I Set It Up In Adwords?
- How Much Of A Budget Should I Expect To Spend?
- What Website Placements Should I Avoid?
While I would love to go step by step on how to do this yourself, each campaign will have it's specific hurdles to overcome and should be implemented differently based on many factors such as, industry, location, price point of products & topics to name a few.
If you want Re-marketing Ads, Call 503-850-4108 we will be happy to walk you the process of getting started, or just do it for you starting @ $199.