Re-inventing a Brand
My consulting practice, for many years, was in the business of helping build strong brands. In other words, helping organizations deliver distinctive, relevant, and exceptional customer experiences consistently. I was the beneficiary of success building upon success. Life, however, is also about disruption, the spoiler of visions and plans.
Several years ago, my wife was diagnosed with Alzheimer’s. I was her primary caregiver for over four years. This meant letting go of a career that was meaningful and fulfilling. Just over a year ago, she passed away. I miss her tremendously. But finding a way to move forward is an antidote to grief. Now, however, at age 78, what purpose would my life now serve.
The result of my reflections is a new book: IF YOU’RE ALIVE-Your Mission on Earth Isn’t Finished. Each day, no matter our age, we are faced with a choice: will we grow or decline. The book is aimed at those who have reached the age where they are contemplating-what’s next?
My new website reflects my commitment to re-engage and contribute. It features my new book and YouTube channel: The Inspired Elder, as well as information on my speaking services, so that you may be inspired to make your next years some of your best years.
Thank you David for your insight, leadership and most importantly- your friendship.