Re-Instate of Suspended Amazon Account
Junaid Iqbal
Amazon E-Commerce Strategist ll Facebook II LinkedIn Il Wholesale ll Arbitrage ll Private Label II Product Research II Competitor Analysis II Sourcing II PPC & Optimization II Brand Approval ll Buy Box Strategies ll
@Retrieval of Suspended Amazon Account
-????????Understand why your account has been suspended.
-????????Write out a plan of action.
-????????Submit your appeal to Seller Performance through the ‘Notification’ page of the Customer Metrics section of your account - there’s an ‘Appeal’ button in the notice that you receive about the removal of selling privileges.
-????????Amazon will usually respond by email within 48 hours, but it could take longer.
We know that?Amazon account suspension?is one of the most frustrating things for new sellers & especially for sellers whose sales are at their peak. If you have never experienced anything like this before, you would be stuck on what to do now. Yes! This guide is for you,?on how you can reinstate your suspended Amazon account.
Must follow the below guidelines and get your Amazon account reinstated yourself:
1)???Understand The Leading Cause Of Your Suspension: -
It is out-breaking that you can’t reach Amazon suspension help; they have suspended your account for a solid reason or misunderstanding. You have done any mishap against their terms & services for which they suspended your account.
You first have to find the root cause for suspension; otherwise, you will not know what to do next.
They probably send you a suspension notice in which they indicate the reason for account suspension; they don’t suspend your account for no reason.
2)???Review Your Seller Information: -
Check your Amazon seller reports to see if something is wrong with your listings, products, or customer reviews. Go to the “Customer Metrics” section of the seller account and check your seller reports. Verify that Amazon elaborated on the suspension notice is also shown on seller reports.
3)???Create a Plan Of Action: -
You have to write a formal letter to Amazon for an account reinstatement appeal. This letter is?the most crucial part of account reinstatement. You have to write a plan of action after investigation of the problem & state them in a formal letter.
A case-specific plan of action and letter of appeal is the proper way to reinstate your Amazon account. According to Amazon, your POA (Plan of Action) should address the following three statements:
1.????The leading cause of the issue which lead to account suspension.
2.????Action to resolve the current issue.
3.????Steps to prevent this issue again.
Your account suspension issue can be anything that violates Amazon policies, such as negative seller reviews, mismatched information, etc.
4)???How To Write An Amazon Suspension Reinstatement Appeal (POA):-
Keep in mind that you have made a mistake, so keep your tone appealing while writing POA. Your statements should be concise & clear. It should be perfectly understandable by everyone. Don’t write overlong unnecessarily. Amazon daily receives thousands of appeal letters, so they will consider responding later to those letters which are most lengthy & full of unnecessary stuff.
Be to the point & state what you asked for according to the Amazon POA guide. Do an initial assessment and find the root cause, write a letter of appeal, and define the plan of action (POA) to resolve the issue & steps to prevent the problem from again, that’s it.
5)???Write Professionally, Not Emotionally: -
Most sellers’ income ultimately depends upon their seller account. In contrast, some big sellers have even hired employees to manage their accounts & listings on Amazon, paying monthly. So many sellers include emotions in their appeal letters.
In professional writing, you have to detach your emotions & write a reinstatement appeal letter on actual facts & figures. Rather than expressing your feelings, write points & leading causes of your account suspension issue.
6)???Elaborate In-Detail: -
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To reinstate a suspended Amazon account, write in-depth about your POA (Plan of Action), but also be concise & clear. So how can you do it?
Make many points but don’t elaborate on each point too much. Remember that there is a difference between explaining your issue & being defensive about your situation. You can define your problem in-depth but never write in a defensive tone; that situation was uncontrollable under your resources.
“To err is human,” Amazon understands that; they would not simply ban your account on a minor mistake, but frequently can suspend your account so you can learn from your mistakes. However, repeated issues can lead to a permanent account ban.
?Don’ts While Reinstating Your Account
Now you know what you have to do if your account is suspended, you have made a professional Plan of Action in the Appeal Letter. But these are some specific actions to avoid getting your account reinstated.
1)???Never Create A New Account With the Same IP Address: -
You might be frustrated in the process of account reinstatement & want to make a new account, but don’t fall for this trap. Amazon passes each account through details check flags. They check your IP address, physical address & even your bank account details listed with your suspended or banned Amazon account to verify that only one person can create one account. In addition, it includes accounts made under one roof with the same WIFI signup by household members. They can flag an account with the same IP address & suspend the account.
2)???Don’t Blame Buyers: -
Amazon provides services for customers or, say, buyers. If there is no buyer, there is no value for Amazon. Don’t just blame buyers for any policy warning or issue in your appeal letter. Amazon has defined?Selling Policies and Seller Code of conduct ?already to ensure a safe buying and selling experience.
?3)???Don’t Rush Into Submitting Appeal Letters: -
When all the earnings are dependable on the Amazon seller account, you will hurry to submit an appeal & get things done quickly. Hold on! Take some time to create a plan of action. Amazon will not respond to you soon if you immediately submit an appeal.
Ensure that you have entered all the requirements of POA according to the guidelines. Any missing information can cause an appeal to be denied. So, you have to wait even furthermore, & you will enter the danger zone of account ban if your request is rejected more than once.
So, apply all your force at once, and make a proper appeal letter & POA at once so you will get your account back on your first appeal.
4)???Avoid Submitting Fake Invoices: -
Sellers try to be over-smart by submitting fake invoices when asked about payment proof. However, they don’t know Amazon receives thousands of invoices daily and they immediately recognize that invoices are fake or legitimate.
Documents forgery software are popular in-market which can detect if the document is edited by photo shop or any other tool, & how you can think that a big tech giant is not verifying your record of proof or any invoice?
5)???Don’t Go For Legal Actions: -
Some sellers who think they have not done anything wrong go for legal action; they hire lawyers to take legal steps, making the situation worse. When lawyers get involved, you usually get even more delayed responses.
Although you feel that you have not violated any terms, you must focus on the appeal letter & POA.
6)???Don’t Contact the Support Branch: -
Amazon has a dedicated department to deal with account suspension and reinstatement, “Seller Performance,” & you have to contact them by only mail. Don’t contact their members if you get anyone by any means. You have to respond to every query through the mail address you used for seller central.
Recommendation: -
In the last, I would suggest that first of all we should avoid the reasons which may cause of suspension of an account as I have already discussed in my last article “How to Avoid Suspension of Amazon Account”. In case even then your account gets suspended then no need to worry you can re-instate your account by following the above guide points and making an effective POA must be in relevant details and not too long and must avoid from again and again follow up which may lead to rejection of your appeal.
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