An RCM Thank you
Robin Waldman
Creative Director at RCM ?? ?? We make it easy for you to achieve important things with video ??
Yesterday we launched our new visual identity for the business and it was a very exciting day.
Since starting the business as a sole trader in 2015, registering as a ltd company in 2017 and now hitting our five year?anniversary as ltd company.
As anyone who has been through the journey of a new visual identity will relate to, these things do not happen overnight and it is always a collective effort of individuals.
I wanted to take the opportunity?to say a thank you to those involved.
Miranda Rocksmith - Undertook initial client research and the start of our journey which was very insightful to understand a number of elements from our current clients, both long standing and newer clients and what we could build on too.
Zap Creative -?The Zap team worked on the distillation of our value proposition into a modern and geometric logo and overall brand. They?also worked on a brand tone of voice to ensure all communications, both written and verbal were?aligned. Their team were really helpful with giving us options after our workshop and lots of ideas to ensure we were making a decision that really felt like us.
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Martin Flavin - Working alongside Zap, Brand strategist Martin helped us to define a number of areas around who we were, what we did and why we existed as well as definition?a clear and ownable proposition.
Doug Poole - We have worked with Doug for a number of years, since the very launch of the business with Doug being a former colleague in my role at the University of Southampton, designing?our original logo and website. Doug has continued?to work with us on website development and worked up our brand new website which we are in the final stages of completion?on.?
We are fired up about our future and we look forward to continuing?the journey alongside our clients, partners and friends.
Thank you to all involved.
Strategic Creative Director
2 年Thanks Robin, a please you work with your team and the guys at Zap on this. Onwards!