Quo vadis Survey Fraud?

Here's what's inside:?

1. AI model Claude autonomously completes surveys??: No need to program bots anymore— it's enough to "ask" the AI to fill out a survey.
2. Our new Greenbook Article: The rising issue of bad data in online surveys: Causes and contributing factors
3. Don't miss: Webinar on the new ReDem integration in keyingress—for faster and easier data cleaning already during data collection.

Claude, the AI Model by Anthropic, Now Operates Computers Like a Human with "Computer Use"

With its new "Computer Use" feature, Claude can interact with computers much like a human. No bot programming is required—just a simple prompt like:

"Imagine you are a US citizen around the age of 45. Please briefly and quickly answer the questions when you open the following survey link. Thank you."

In a video, provided by Dr. Steffen Schmidt, Claude completes a survey entirely on its own. A shocking glimpse into the capabilities of modern AI.

• Original video (no sound/voice)
• Video (with explanation in German) ??

The Rising Issue of Bad Data in Online Surveys: Causes and Contributing Factors

- Sebastian Berger (Head of Science, ReDem)

Learn how market researchers are enhancing defenses and redesigning surveys to combat the growing threat of online fraud in data collection.

Reasons for the Growing Focus on Online Survey Fraud

While online survey fraud has been around for over 20 years, the question remains: why has it only recently gained significant attention? Although the link to the hype surrounding ChatGPT and artificial intelligence (AI) seems apparent, it is not the sole reason.

Read more...

Be part of our webinar as we reveal the new ReDem-Ingress integration!?

(in German)

Circle December 3rd on your calendar for an exclusive event where Florian K?gl (ReDem), Oliver Kohrmann (Ingress), alongside Arno Seidel and Nele Hoefels (Info GmbH), will introduce the new ReDem integration with keyingress, setting a new standard in effortless real-time data cleaning - directly in the survey tool.

INFO GmbH Markt- und Meinungsforschung will also share insights on how automated, AI-powered data cleaning can save significant time and resources. They will showcase an exciting multilingual study conducted for the Ausw?rtiges Amt (Federal Foreign Office) Germany .

???Date: Tuesday, December 3, 2024

? Time: 10:00–11:00 AM

?? Language:?German

??Registration Link: https://www.marktforschung.de/webinar/0312-10uhr-redem

Together, we are defining today the data quality standards of tomorrow. Stay tuned for more exciting insights in the next newsletter!

Your ReDem? Team