Quick Quips: March 19th Edition
Last week, Quorum held one of our quarterly “Invest In Yourself” days. During these days, Quorum team members are invited to participate in a series of personal development sessions — or use the time however they think would be most beneficial.
One session discussed Simon Sinek’s now-classic, Start With Why. Sinek’s primary message is that your ability to inspire others is founded in your ability to articulate why you exist. In other words, telling people what you do isn’t inspiring, but when you explain why, you can move mountains.
Today’s top stories focus on identifying your why — plus a few psychological tactics for spreading that message and some bonus stories to round it out.
?? What’s the Value of Grassroots Advocacy? ??
? We Want To Hear From You: 2024 State of Public Affairs Survey ?
?? Want to Boost Advocate Engagement? Study Psychology ??
?? Webinar: Unifying Lobbying and Advocacy ??
?? Dispelling Misconceptions About Employee-Funded PACs ??
?? What’s the Value of Grassroots Advocacy?
Last week, the House voted to force a sale of TikTok despite a massive grassroots advocacy campaign against it. The result raises the question—what’s the value of grassroots advocacy? While this campaign may not have earned TikTok’s desired outcome, Quorum's CEO, Alex Wirth, shares six reasons why you should invest in a grassroots advocacy program.
? We Want To Hear From You: 2024 State of Public Affairs Survey
What works in public affairs today didn’t even exist two years ago. And what worked two years ago is now antiquated. Or maybe we’re wrong on both accounts? Honestly, we’re not entirely sure. That’s why we invite you to participate in the 2024 State of Public Affairs Survey. Entrants are entered into a raffle to win prizes like Airpods, Nespresso machines, and more.
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?? Want to Boost Advocate Engagement? Study Psychology
Psychology plays a role in how we understand, process, and respond to requests—and that can be valuable information for public affairs professionals looking to boost engagement with a grassroots audience. While marketers have studied psychology for decades, the practice has been slower to catch on among advocacy organizations — until now.
?? Webinar: Unifying Lobbying and Advocacy
Elevate your public affairs efforts with unified lobbying and advocacy teams. In this webinar on Wednesday, March 27, you’ll learn how to create an information-sharing system between lobbying and advocacy departments to strengthen the impact of both functions.
?? Dispelling Misconceptions About Employee-Funded PACs
With primaries in full swing, the realities of the 2024 election are top of mind. But when it comes to employee-funded PACs, common misconceptions run rampant. Check out this article from Quorum CEO Alex Wirth in HR.com to dispel common myths and learn the facts about employee-funded PACs.
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