Question and mark it the right sales’ way

Question and mark it the right sales’ way

Very often we find parents telling their children to ask questions but the shyness within them perhaps put them to hold. And believe me, this is not the case with the children only. The seniors are also part of the same team.

In my talk-shows and workshops, I prompt my audience to put up their queries. The inertia applies here as well. They are good enough in their zones to ask any questions. Some of them put up genuine questions while most of them just ask for the heck of asking. Few of them try to outsmart with their questions and it can be very well sensed even if you are limited with your five senses only.

The very first point is to ask questions. Next comes is the manner to ask them. Any question(s) asked must be simply put up with a logical and relevant frame in the line with the theme of the session or the meeting. Most of the meetings are useless as there are no counter-queries fired up. Even you are losing a very nice platform to air your views.

This is a very normal affair not to ask. Even I have suffered because of it. I was always shy to ask the people to help me to locate a particular address. And I had to wander around for a good number of hours which was an utter loss to none than me only.

This not only holds true for the common people like me but also for the salespeople who are hesitant to enquire with their customers. The more you ask the more you involve them and the likelihood is the sale to crack.

Once you are through with the deal, asking for testimonials is the next smart move. This will not only help you to carry proof for your efforts but would also help you to showcase your sale credentials.

Once done, get a step ahead to ask for the business referrals. Asking for the references is the routine affair in the sales’ domain. But you need to take care of the existing customer in such a way that he has all the good words for you.

Maintain a proper rapport with your existing customers and don’t forget to ask about their well-being. This will pave a smooth way to ask for more business from them. But getting too much involved in their personal affairs may not be taken positively therefore an adequate distancing is a must. Respect them and respect their needs.

Help them to bargain and give them the best deal you can offer as if they are coming for the first time. Ask about their latest requirements even if you know it. Asking is the key as it helps to feel them honoured and privileged. Most of the customers are delighted to get more than they have expected. The discounts along with other offers must be extended to the existing customers in particular.

Last but not the least, never forget to ask about their feedbacks. It is going to help you to improve your ability to serve better. Some of the customers can give much of the insights by way of their comparative experiences about your products and services.

The key to all this is to ask and ask decently and logically.

Happy asking. Happy selling.

Satyendra Kumar Singh - Business Mentor/Career Strategist

Mentoring 100+ Startups & Businesses | Career Strategist - Counselled 50000+ students | Academic Advisor @ Educational Institutes | Avid Writer - Published 3 Poetry Titles and still writing...

4 年
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