The Q4 READING LIST [Part 1ne]

We are now firmly into Q4 - Time to drop it into high gear and go 7,000 RPM ??

*LINKS in TITLES

Everybody is pretty good in the first quarter. Second quarter, you have a little bump or two on you coming into the half. By the time the third quarter comes around, you're tired, you're laboring. When you come to the fourth quarter, it calls on your character.

Jerry Jones

*PRIORITY READ NOW

Selling in a Crisis: 55 Ways to Stay Motivated and Increase Sales in Volatile Times

by?Jeb Blount??

Find the motivation and confidence to stay on top when everything hits the fan

In volatile times, it is hard to sell. It seems like every company is on a spending freeze, cutting back, or pushing off making decisions. Buyers become scarce and the competition for the few that are still buying is fierce. People don’t want to meet with you, objections are harsher, customers cancel orders and contracts on a whim, and pressure you for price decreases.

Yet, you are still under the same pressure to make your sales number. If you don't, your income will take a hit. Don’t even mention the 401(k) that you are afraid to even look at with the markets in free fall. In this situation, it’s natural to feel stressed out and feel demotivated. In?Selling in a Crisis, the world’s most sought-after sales trainer Jeb Blount delivers an essential blueprint for staying motivated, keeping your pipeline full, increasing sales, retaining your customers, and advancing your career in times of uncertainty and change.

Pick Up the Gum Wrapper

How to Create a Workplace That Increases Performance While Improving Lives

by Joe Bertotto

In?Pick Up the Gum Wrapper,?@Joe Bertotto?walks you through three proven steps to building a compelling workplace. With concentrated effort, these steps—assessing and leveraging each employee’s unique strengths, setting clear behavioral expectations to unify the team, and applying effective leadership practices—will keep everyone’s enthusiasm high by building a workplace that’s positive, productive, and rewarding. Filled with examples and tools, this book shows you how to ensure that everyone is successful at work each day.

CONTAGIOUS CULTURE

Show Up, Set the Tone and Intentionally Create an Organization That Thrives

by Anese Cavanaugh

You are about to enter a new era of leadership. With more competition, more connectedness, and more opportunities than ever before, this exciting new era demands a workplace culture that is collaborative, productive, energized, and contagious. A culture that encourages extraordinary growth and innovation. A culture that starts with you―showing up, setting the tone, and lighting the fire

The Next Normal: Transform Your Leadership, Your Team, and Your Organization

by?Greg Giuliano

Managers run the present. Leaders shape the future.

Creation is disruptive: something will end, and something new will take its place. Minimizing that disruption takes leadership that can create alignment, develop the capacity for growth, and ensure a high degree of coordination.

In?The Next Normal, Greg Giuliano provides an actionable framework for anyone who wants to rethink, reset, and renew their leadership to make a bigger impact, engage their people, and lead more successful transformation.

Discover an approachable, replicable, and scalable management system to improve your transformation process. Rethink your approach to leadership, and create a plan to make a bigger impact. Elevate your team’s engagement and performance while accelerating organizational transformation and shaping your future.

Digital Body Language: How to Build Trust and Connection, No Matter the Distance

by?Erica Dhawan

Humans rely on body language to connect and build trust, but with most of our communication happening from behind a screen, traditional body language signals are no longer visible – or are they? In?Digital Body Language, Erica Dhawan, a go-to thought leader on collaboration and a passionate communication junkie, combines cutting-edge research with engaging storytelling to decode the new signals and cues that have replaced traditional body language across genders, generations, and cultures. In real life, we lean in, uncross our arms, smile, nod, and make eye contact to show we listen and care. Online, reading carefully is the new listening. Writing clearly is the new empathy. And a phone or video call is worth a thousand emails.

Digital Body Language?will turn your daily misunderstandings into a set of collectively understood laws that foster connection, no matter the distance. Dhawan investigates a wide array of exchanges―from large conferences and video meetings to daily emails, texts, IMs, and conference calls―and offers insights and solutions to build trust and clarity to anyone in our ever-changing world.

FEEL FREE TO PUT YOUR SUGGESTIONS IN THE COMMENTS

READING LIST PART 2wo, 3hree & 4our to Come STAY TUNED ??

ABOUT THE AUTHOR

MARK BOUDREAU?is an expert in the greater branding and marketing space, he works at the nexus of social technologies and?#marketing?communications to help you more impactfully connect with your customers/patients/clients/stakeholders. Because that's where growth - for any kind of business - begins.

High-level Vice-President, CMO, Dir. of Marketing Executive with a proven track record for building brand awareness, driving market demand, and increasing customer LEADS. In-house,?#nonprofit, & agency experience leading marketing initiatives for top-ranked brands & firms including American Express, Ogilvy 360, Baker/Botts, Budweiser, Crispin, Porter & Bogusky, NASCAR, ?????????????? + ??????????????, b2b/b2c & more. EXTENSIVE b2b/b2c experience.