Q1 2024's Must-Know Amazon Skincare #Keyword Trends ??

Welcome to our quick 5-minutes summary of the Amazon's top product & review keywords! now, you might need this to predict trends for your business, especially if you work in the skincare industry that has fast paced changing trends! ????♀?

We have summarized 4 CHEATS of the TOP keywords in Q1 2024 ??

In Q1, the most effective keywords in the skincare industry included #hydrating, with 1097 mentions, followed by #soothes, #smooth, and #moisture. In terms of ingredient keywords, #Vitamin led with 630 mentions, followed by #hyaluronic acid, #aloe vera, and #Collagen. These keywords highlight the importance of hydration and essential ingredients in skincare products.

When it comes to skin concerns, #aging was the top keyword with 574 mentions, alongside #dark circles, #puffiness, and #acne. The best marketing keywords featured #daily with 675 mentions, followed by #gentle, #cruelty-free, and #vegan. This data reflects a strong consumer focus on anti-aging, daily skincare routines, and ethical product attributes.

Which ingredients pair perfectly with #Vitamin and what are the HOT products in Amazon?

The chart showcases the top 10 vitamin-related ingredients in skincare products, with notable mentions including Niacinamide (167 products), Mineral (144 products), and Shea Butter (128 products). Additionally, ingredients like Panthenol and Vitamin E are prevalent in numerous products. Highlighted growth rates for these ingredients indicate a significant rise in popularity: Panthenol at 12.94%

This data underscores a strong consumer interest in vitamin-enriched skincare for enhanced skin health and appearance! Popular products featuring these ingredients in Amazon include COSRX’s Glass Skin Starter Set, VALITIC’s Kojic Acid Dark Spot Remover Soap, and various CeraVe moisturizers and sunscreens.

The Glass Skin Starter Set includes essences and retinol cream in mini size. take a look at popular youtuber By Oluchi Onuigbo and James Welsh says about the top products! ??

And... what rising keyword that has over 3000% growth rate in April 2024? ??

Key Point 1 #Fineline (related to slow aging trend! ??)

• The keyword #fineline experienced a remarkable growth rate of 3470%, making it the highest-growing keyword in the skin category on Amazon in April 2024 compared to March. This surge highlights a significant consumer focus on targeting fine lines and slow aging, indicating a rising interest in anti-aging skincare products.

Key Point 2 The rising #Peptide

• Other rapidly growing keywords include #elastic (384.91%), #peptide (90.83%), and #nourish (88.94%). These trends suggest that consumers are increasingly seeking products that improve skin elasticity and nourishment, with peptides becoming a popular ingredient. This points to a broader demand for skincare solutions that promote overall skin health and youthfulness.

Make sure you see all of our FULL ACCESS Reports!??

Want to see all 100+ Global Beauty Trend Reports for FREE? Sign up Here ??