Puzzle: "The Vendor Dilemma
Jagadish Velagapudi
Business Growth Planning & Execution | Go to Market Strategies | Sales & Pre-sales Support
?? What must the CEO do? Here's a brain teaser for your strategic mind
— A puzzle to solve while sipping your morning coffee. Let's see how you navigate this real-world scenario, where every decision has a consequence.
Buckle up and put yourself in the CEO's chair!
The Scenario:
You are the CEO of a mid-sized manufacturing company specializing in eco-friendly packaging. Over the last three years, you've built a reputation for quality and sustainability.
A key raw material, biodegradable polymers, comes from a single vendor. Recently, this vendor has proposed a new contract: if you commit to a five-year exclusivity agreement, they'll lock prices at current levels and offer a 20% discount.
Sounds great?
Wait—there's a twist. ??
A new vendor has entered the market, offering the same material at 30% lower prices, no exclusivity required. However, their reputation is untested, and initial reviews suggest occasional quality issues.
Choosing them could save $5 million annually, but a single product defect could harm your brand and cost you key clients. On the other hand, sticking with your trusted vendor at current prices means sacrificing cost competitiveness.
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The Question: What must the CEO do?
Should you:
Considerations:
Drop your thoughts in the comments!
Every perspective sheds light on the trade-offs CEOs navigate daily. Let's create a thread that sparks debate and adds value. ??
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