?Pushletter Adrenalead - January 2024

Hello #PushLovers,

The year opens up before us, unexplored and full of potential, and, it seems that we are entering an era of new innovations, new technologies, new realities ??

So, prepare for the adventures the year has in store for you! Meanwhile, take a look at this month's #Pushletter for your dose of inspiration and insights ??

1. ?? What’s hot in the digital world? - LinkedIn influencers to follow in 2024
2. ?? What’s hot in Adrenalead? -??The new features of our WordPress plugin; ??Notifadz user guide for publishers
3. ?? Zoom on: Annual barometer 2023 ??
4. ?? The most attractive campaign of December

LinkedIn influencers to follow in 2024

LinkedIn is much more than a professional networking platform. It has become a place for sharing ideas and inspiration. Across a myriad of content, some people stand out for their ability to create a significant impact through their content and expertise.

They share practical advice, in-depth analysis and unique perspectives, helping professionals to navigate in the fast changing digital world.

Here are the 10 LinkedIn influencers that our #PushTeam?? members follow:

1. Richard van der Blom , Founder and CEO of Just Connecting HUB - Social Selling, Marketing & Employee Advocacy Training , who shares his expertise in social selling, lead generation, marketing, hiring funnels, etc. Want to know all the LinkedIn algorithm updates as soon as possible? Go to Richard's profile ??
2. Kyle Jepson , Senior Inbound Sales Professor and Principal Marketing Evangelist at HubSpot , who is sharing educational content for HubSpot Academy. Go to follow HubSpot Tips and Tricks and get your daily updates about HubSpot product developments along with other noteworthy information produced by Kyle ??
3. Kevin Indig , Growth Advisor and Partner at HyperGrowth Partners , who talks about growth, SEO, analytics, product management, product marketing, user acquisition, demand generation, branding, e-commerce... A real guru to follow to level up your knowledge around SEO and not only??
4. Audrey Chia , Founder of Close With Copy , who will help you to scale smarter the power of AI, blended with human strategy ???? For always having actionable AI insights and keeping up to date with the latest AI trends, you should really explore her profile!
5. Guillaume Moubeche , Founder and CEO of lempire , who talks about entrepreneurship, startup growth and shares actionable tips to create and develop a profitable SaaS business?? Need more inspiration on never giving up? It's right here - Guillaume's profile!
6. Trish Seidel ? Head of Content at DJUST , who talks about branding, growth marketing and content marketing. Go to visit your marketing big sister's profile to discover her advice, support, tips and for sure the best country music recommendations for your daily content strategy??
7. Jake Ward , Founder of Kleo and Co-founder of Byword , is an SEO master who shares his expertise in SaaS industry, social media, content marketing, and entrepreneurship. Want to learn how to generate an SEO optimized content via AI and not only? Go to Jake's profile ??
8. Lara Acosta , Founder of LA Digital , who talks about personal branding, copywriting, entrepreneurship and LinkedIn growth strategy. Click follow to get the best tips on starting and developing your personal branding ??
9. Daniel Murray and Ari Murray , the Founders of The Marketing Millennials and The Sales Millennials , the best millennial couple to follow to get your daily dose of the best marketing tips, news and, of course, the coolest marketing and sales memes ever??Poke marketing besties ??
10. And for sure, Snoop Dogg , who was a real born star in 2023 in LinkedIn. Being a great entrepreneur and founder of Death Row Records , Snoopadelic Pictures and Doggy Style Records, here he talks about business, marketing, technology and entrepreneurship. So, drop a follow like it's hot ??to get on your feeds the most inspirational content from the maestro of rap!

The new features of Notifadz WordPress plugin

?? The new features of our "Notifadz by Adrenalead – Web Push Notification" WordPress plugin are now available! ?? This update has been specially designed to simplify the integration of our Notifadz solution for publishers, offering an even smoother and more powerful user experience.

What's new in this version?

• Simplified account creating process: you can now create a Notifadz account directly from our extension, simplifying the registration and start-up process.
• Multilingual: the extension is available in French and English, to meet the needs of our international community.
• Web Push Notifications in one click: you now have the option of pushing your content via Web Push Notification with a single click, offering instant and efficient distribution.

??So, simply search for the "Notifadz by Adrenalead" extension in the WordPress extension library and start to optimise your online campaigns and communication!

Notifadz user guide for publishers

With the start of this new year, we are glad to introduce you our new documentation, designed to help our publisher customers master Notifadz - our Web Push Notifications solution ??

This guide gives you all the keys you need to integrate our solution, manage your campaigns and explore your data.

Through this comprehensive documentation, we guide you step by step through:

• Creating your account
• Integrating the solution
• Collection statistics
• Campaign creation
• Revenue tracking and invoicing

We hope that this guide will become your indispensable companion, enabling you to exploit the full potential of Notifadz!

Psst: spoiler alert, the advertiser version is coming soon ??

Annual barometer 2023

Hey marketing friends, the #PushTeam?? has prepared for you its annual barometer report of 2023 ?? which analyzes the ongoing match between Web Push Notification VS Search & Display.

In this report, once again, you can see that relying solely on traditional methods like Search/Display may no longer deliver the desired results. Instead, dealing with innovative channels like Web Push, which delivers targeted messages directly to users' devices, gives new possibilities for engagement and conversion.

Ok, it's enough for a spoiler ?? Go to find out the figures by sector of activity, as well as the top sectors that converted the most thanks to Web Push Notifications!

?? The most attractive campaign of December

Every month, the “icing on the cake”: in our Pushletter, we share with you the most #WOW Web Push campaign of the previous month to give you inspiration??

See you in February ??

The #PushTeam??