Purpose and Direction
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Purpose and Direction

As a leader, it's crucial to not only focus on the day-to-day running of the business but also to inspire your team with a sense of purpose and direction. By laying out a clear path and providing regular updates, you can help your team rally around a common goal.


It's essential to show your team how their work fits into the bigger picture and how it impacts the company's overall objectives. Employees want to feel like their work matters and that their team's goals are aligned with the business's mission.


Creating a sense of purpose isn't just about making people feel good; it can have a significant impact on the company's success as purpose-driven companies outperform their counterparts.


True leaders understand the importance of having a compelling organizational purpose. By reinforcing a shared sense of purpose, leaders can inspire their teams to work towards a common goal, driving success and growth for the company.

Nader Al Adawi

Chairman at Up & Arrow Consultancy

1 年

You just reminded me with Stephen Covey famous saying "You might be climbing the ladder very fast, but you might be putting the ladder against the wrong wall).

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