Pulse #1 | Digital Transformation
Hello and welcome to the first edition of our newsletter!
Get ready for a dose of inspiration, valuable insights, and innovative ideas tailored to elevate your digital marketing strategy and implementation. Our aim? To empower you and your business to not just survive but thrive in an ever-evolving international landscape.
Do you want to understand how to achieve successful digital transformation by aligning your business and marketing goals?
We invite you to watch the latest webinar on 'Digital Transformation: A Holistic Approach to Marketing and Business Operations.'
In this webinar, organized by Dubai Quality Group, our founder and digital marketing strategist, Paolo Ramazzotti , shared how digital transformation can be applied to improve marketing outcomes and optimize business processes.
What Do First, Second, and Third-Party Data Mean for Digital Marketing?
Collecting user data has long been a kind of free-for-all in doing digital business, enabling companies to shape their marketing strategies and interpret performance based on analysis of the data they collected.
But not all kinds of data are created equally.
Learn about the strategic advantages and opportunities for marketers in leveraging their existing first-party data to enhance customer insights and experiences.
The Great Debate: Business vs. Marketing – Take the Quiz!
Which issues relate to business strategy? And which ones to marketing? Sometimes it is not that easy to distinguish a business question from a marketing one. Can you get it right?