Prospecting: Let's Stop 'Shoulding'? on Ourselves

Prospecting: Let's Stop 'Shoulding' on Ourselves

On the top of the list of things that Business Development Reps should avoid:

How do we avoid these things? We build out a simple, easy-to-follow behavior plan focused on our "Money-Making" activities such as: hyper-personalized emails or LI messaging, recapture dials, #referral asks, introduction asks, building COI lists, etc. Once we know what we're doing - get take massive action.

If you find that #prospecting keeps getting pushed to the side...your time is filled with client calls, fire fighting, salesforce tasks, but you never quite get to the cold prospecting activity, view the entire podcast here:

Emerge on Purpose: 4 Hacks to Stay Proactive with Top-of-Funnel Activity: Video OR Audio

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Eric Kerkhoff

Sales Leader, Consultant, Trainer Coach, Adventurer | Advisory Board Member

2 年

Brian Lambert It’s hitting mainstream!

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